Lenovo
Website:
lenovo.com
Job details:
We are Lenovo. We do what we say. We own what we do. We WOW our customers.
Lenovo is a US$69 billion revenue global technology powerhouse, ranked #196 in the Fortune Global 500, and serving millions of customers every day in 180 markets. Focused on a bold vision to deliver Smarter Technology for All, Lenovo has built on its success as the world’s largest PC company with a full-stack portfolio of AI-enabled, AI-ready, and AI-optimized devices (PCs, workstations, smartphones, tablets), infrastructure (server, storage, edge, high performance computing and software defined infrastructure), software, solutions, and services. Lenovo’s continued investment in world-changing innovation is building a more equitable, trustworthy, and smarter future for everyone, everywhere. Lenovo is listed on the Hong Kong stock exchange under Lenovo Group Limited (HKSE: 992) (ADR: LNVGY).
This transformation together with Lenovo’s world-changing innovation is building a more inclusive, trustworthy, and smarter future for everyone, everywhere. To find out more visit www.lenovo.com, and read about the latest news via our StoryHub.
- Partner with offering leads to define and position new and existing solutions enabled by hybrid cloud and AI infrastructure.
- Develop strategies and plans to rapidly launch and market integrated solutions, services, and capabilities enabled by hybrid cloud and AI infrastructure.
- Create and maintain content to engage customers across touchpoints, including development of message houses, customer presentations, brochures, FAQs, video scripts, web content, etc.
- Develop thought leadership positioning Lenovo as a market leader in hybrid cloud and AI infrastructure services and solutions.
- Partner with product development / management on roadmap execution, including the launch and rollout of new solutions (and eventual withdrawal).
- Build and execute joint solutions marketing plans with strategic partners.
- Understand and provide counsel on trends in hybrid cloud and AI workloads, customer requirements, usage, and buying behavior, as well as the competitive landscape.
- Develop revenue-driving programs, campaigns, and marketing activities.
- Effectively manage a marketing budget and agencies.
Key Deliverables
- Comprehensive solutions marketing and enablement plans anchored in deep hybrid cloud and multi-cloud product marketing experience
- Compelling value props, bold statements, and messaging differentiation
- Impactful solution launches, plus ongoing ownership and amplification
- Measurement and reporting on marketing activities and programs (ROI)
Key Success Metrics
- Successful offering introduction and rollout (time to revenue, launch success, stakeholder feedback)
- Regular marketing performance metrics and KPIs (product adoption, lead generation, market impact)
- Proactive and credible marketing counsel to offering leads and development teams on effective positioning and differentiation strategies
- Consistent adherence to offering development and marketing governance guidelines
- Balanced marketing budget
Interfaces with Cross-Functional Teams
- Primary stakeholders: Hybrid AI Solutions Marketing Team Offering Leads
- Corporate Marketing (AR, events, PR/comms, brand, web, social media)
- Geos Marketing and Sales (NA, LA, EMEA, and AP)
- Marketing and sales enablement teams across business groups
- Customers and partners
Position Requirements
- 10+ years of B2B product marketing experience in the technology sector, including at least five years in hybrid cloud services and solutions; AI solutions experience a plus
- Experience launching and managing solutions through the lifecycle
- Experience co-developing and jointly executing on marketing strategies with partners
- Track record of engaging global audiences and matrix teams
- Entrepreneurial mindset with the ability to navigate ambiguity and thrive in challenging situations
- Outstanding writing, content development, and editing skills with the ability to communicate simply and authentically
- Professional presentation and proven stakeholder management expertise
- Experience leveraging AI tools to improve content quality, efficiency, and innovation
- Degree level qualification in marketing, journalism, or equivalent
We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, religion, sexual orientation, gender identity, national origin, status as a veteran, and basis of disability or any federal, state, or local protected class.
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