Website:
okuufit.com
Job details:
Company Description
Okuu is a stealth-mode startup founded in May 2025 in Chennai, India, with the mission to "Elevate your Best." The name "Okuu" blends the Japanese concept of "Oku," meaning inwardness, with the focus on individual fitness journeys. Dedicated to promoting health and wellness, Okuu emphasizes personal growth and well-being, guiding individuals on a transformative inward path. As a science-backed company, we aim to revolutionize the approach to fitness and inspire a meaningful connection with health.
Role Description
This is a full-time, on-site Product Marketing Intern position based in Chennai. The intern will support the team in conducting market research, developing and implementing go-to-market strategies for new products, and helping to align product features with customer needs. The role also includes drafting marketing content, collaborating with sales and product management teams, and analyzing data to inform strategic decision-making. This is an excellent opportunity to contribute to a dynamic startup while honing critical skills in product marketing.
Qualifications
- Strong skills in Market Research and Go-to-Market Strategy development to understand trends and drive effective product introductions.
- Demonstrated ability in Communication and Sales, including presenting ideas clearly and collaborating across teams, creating content with Canva for Okuu's Product Lines (Okuu Bar etc)
- Knowledge or experience in Product Management to support product launches and align offerings with customer needs.
- Ability to analyze data and make informed recommendations to improve marketing and product strategies.
- Passion for health and wellness, combined with the ability to adapt quickly and work in a fast-paced startup environment.
- Enthusiasm for learning and growing in the field of product marketing, preferably with a background in marketing, business, or relevant field of study.
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