Alpine Health
Website:
alpinehealth.com
Job details:
Role Description
We are seeking a highly motivated and strategic Product Manager to lead the planning, execution, and performance of key pharmaceutical brands in our portfolio. The ideal candidate will have experience in the pharmaceutical industry for India region and will be responsible for driving market growth, lifecycle management, competitive analysis, and promotional strategies for assigned products.
Key Responsibilities:
· Develop and implement strategic and tactical marketing plans to achieve product objectives.
· Conduct detailed market analysis including competitor intelligence, customer insights, and sales performance.
· Collaborate with cross-functional teams (Sales, Medical Affairs, Regulatory, Supply Chain) to ensure successful product launches and ongoing promotion.
· Define and monitor product KPIs (market share, sales, growth trends).
· Manage the product lifecycle including new indications, line extensions, and portfolio rationalization.
· Plan and execute promotional campaigns, CME activities, product training, and scientific communication.
· Engage with KOLs, HCPs, and key stakeholders to gather insights and support brand positioning.
· Develop marketing collaterals such as visual aids, brochures, digital content, and product literature.
· Coordinate with the field force to implement marketing strategies and monitor field feedback.
Prepare forecasts, budgeting, and P&L oversight for assigned brands.
Qualifications:
· Bachelor’s degree in Pharmacy, Life Sciences, or related field. MBA in Marketing or Healthcare Management is preferred.
· 3–7 years of experience in pharmaceutical marketing/product management.
· Strong understanding of pharmaceutical industry dynamics, regulatory framework, and therapeutic areas.
· Excellent communication, analytical, and project management skills.
· Ability to work independently and collaboratively in a fast-paced environment.
· Proficiency in MS Office; knowledge of CRM tools and digital platforms is a plus.
· Experience with specialty care, branded generics, or biologics is advantageous.
· Exposure to product launches and market development activities in domestic or international markets.
Company Profile:
Alpine Pharma Research is a group company of Alpine Health in USA which is a licensed pharmaceutical distributor based in Secaucus, New Jersey, USA that serves independent pharmacies across the US. Alpine Health offers a full range of generics, OTC's, diabetic supplies, vials and pharmacy supplies.
Alpine Pharma Research in India is focused on developing high quality products for regulated and no-regulated healthcare markets including USA, India and ROW region. Based in Ahmedabad the company has its own manufacturing facility of medical plastics and is also developing OTC formulations for worldwide market. The company aims to have a portfolio of products that cater to pharmaceutical and healthcare industry across the globe.
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