iTechnolabs Inc
Website:
itechnolabs.ca
Job details:
ITechnolabs designs, builds, and supports products for mobile, web, and software. We work with clear scopes, simple pricing, and one point of contact.
Job Title: PPC Specialist (Digital Marketing)
Exp: 3+yrs
Location: Mohali Onsite
Job Overview:
We are seeking a results-driven PPC Specialist to manage and optimize paid advertising campaigns across multiple platforms. The ideal candidate will be responsible for planning, executing, and analyzing paid campaigns to maximize ROI, generate leads, and drive business growth.
- Key Responsibilities:Plan, create, and manage PPC campaigns on platforms like Google Ads, Bing Ads, Reddit Ads, and LinkedIn Ads
- Conduct keyword research and competitor analysis to optimize campaign performance
- Monitor and analyze campaign performance (CTR, CPC, CPA, ROI)
- Optimize ad copy, landing pages, and bidding strategies for better conversions
- Manage budgets effectively and ensure maximum return on ad spend (ROAS)
- Perform A/B testing for ads, creatives, and landing pages
- Track and report campaign performance using tools like Google Analytics and Google Ads
- Identify trends and insights to improve campaign effectiveness
- Collaborate with content, design, and SEO teams for integrated campaigns
- Required Skills & Qualifications:Proven experience in PPC campaign management
- Strong knowledge of Google Ads, Facebook Ads Manager, and other paid platforms
- Understanding of keyword research and bid management
- Experience with analytics tools (Google Analytics, Tag Manager, etc.)
- Knowledge of conversion tracking and pixel implementation
- Strong analytical and problem-solving skills
- Basic understanding of SEO and digital marketing strategies
- Excellent communication and reporting skills
- Preferred Qualifications:Google Ads Certification
- Experience in handling high-budget campaigns
- Familiarity with tools like SEMrush, Ahrefs, or SpyFu
- Experience with eCommerce or lead generation campaigns
IF Interested please send resume
📧 Send your resume to: [deepa@itechnolabs.ca]
or
- 💬 DM us directly on LinkedIn!!!!!
Click on Apply to know more.