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Company Description Lezivia Lifesciences is a reputed pharmaceutical company recognized for its focus on high-quality products in segments such as gynecology, orthopedics, and nutraceuticals. Most products are manufactured in WHO-approved facilities, reflecting strong compliance with global quality and safety standards. The company is committed to delivering reliable therapies that improve patient outcomes and support healthcare professionals. Applicants can expect to work in an environment that values quality, integrity, and long-term partnerships in the healthcare sector.
Role Description This is a full-time, on-site Brand Manager role based in Hyderabad, focused on product management for gynae, ortho, and nutraceutical portfolios. The Brand Manager will develop and implement brand and marketing strategies, manage product life cycles, and coordinate PMT activities across MM, PM, and GPM levels. Day-to-day responsibilities include planning and executing campaigns, preparing promotional materials, analyzing sales and market data, and collaborating closely with sales teams and medical representatives to drive brand performance. The role involves managing cross-functional projects, conducting competitor and market research, supporting new product launches, and ensuring brand communication is consistent and compliant with regulatory standards.
Qualifications
- Candidates should possess strong Communication skills to interact effectively with internal teams, external partners, and healthcare professionals.
- Candidates should possess Brand Management and Branding skills to design positioning, develop promotional strategies, and strengthen portfolio visibility.
- Candidates should possess Project Management skills to plan, execute, and monitor brand initiatives and cross-functional activities.
- Candidates should possess Sales-related skills to understand field dynamics, support sales teams, and translate market insights into actionable strategies.
- 5–10 years of experience in pharmaceutical marketing or PMT roles, preferably in gynae, ortho, or nutraceutical segments.
- Graduate or postgraduate degree in Pharmacy, Life Sciences, Business Management, or a related field; MBA in Marketing is an advantage.
- Strong analytical and data interpretation abilities, with proficiency in MS Office tools (Excel, PowerPoint, Word).
- Ability to work collaboratively with cross-functional teams, handle multiple projects, and meet timelines in a fast-paced environment.
- Knowledge of pharma regulatory guidelines and ethical marketing practices.
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