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Marketing Analytics Intern

Min Experience

0 years

Location

Boston, Massachusetts, United States

JobType

internship

About the job

Info This job is sourced from a job board

About the role

At Plymouth Rock Assurance, we're transforming the insurance experience with innovation, data, and a customer-first mindset. With a portfolio of over $450M distributed through Independent Agents, Direct-to-Consumer, and Partnerships, our marketing team is critical to driving growth, retention, and brand impact. We are looking for a curious and data-driven Marketing Analytics Intern to join our dynamic marketing team this summer. This is a unique opportunity to gain hands-on experience in a fast-paced, collaborative environment where your work will directly support decision-making across multiple marketing channels. What You'll Do Analyze performance data across channels including digital advertising, email, partnerships, and direct mail Develop dashboards and reports to track KPIs and marketing effectiveness Assist in customer segmentation, cohort analysis, and campaign attribution modeling Collaborate with stakeholders in Marketing, Product, and Data Science to generate actionable insights Support A/B testing strategies and help evaluate test outcomes Present findings and recommendations to the broader marketing team What We're Looking For Currently pursuing a Bachelor's or Master's degree in Marketing, Data Analytics, Business, Economics, or a related field Strong analytical mindset and familiarity with Excel and SQL Experience building or modifying Tableau dashboards Understanding of marketing principles and an interest in consumer behavior Excellent communication and collaboration skills Self-starter with attention to detail and a passion for learning

About the company

The Plymouth Rock Company and its affiliated group of companies write and manage over $2 billion in personal and commercial auto and homeowner's insurance throughout the Northeast and mid-Atlantic, where we have built an unparalleled reputation for service. We continuously invest in technology, our employees thrive in our empowering environment, and our customers are among the most loyal in the industry. The Plymouth Rock group of companies employs more than 1,900 people and is headquartered in Boston, Massachusetts. Plymouth Rock Assurance Corporation holds an A.M. Best rating of "A-/Excellent"

Skills

sql
excel
tableau