SEO Specialist

We're seeking a results-driven Paid Ads Specialist to lead our performance marketing initiatives. This role is 80% focused on planning, executing, and optimizing paid search campaigns (Google Ads, Bing Ads) and 20% on SEO initiatives. The ideal candidate will have proven experience in managing successful paid search campaigns, a strong understanding of SEO best practices, and the ability to analyze data to drive strategic decision-making. Key Responsibilities: - Manage end-to-end paid search campaigns, including keyword research, ad copy creation, bid optimization, and performance reporting - Collaborate with the content and social media teams to integrate SEO best practices - Continuously monitor campaign performance and make data-driven optimizations to improve ROI - Stay up-to-date with the latest paid search and SEO trends and techniques - Provide insights and recommendations to the broader marketing team - Assist with other digital marketing initiatives as needed Requirements: - 2-4 years of experience managing successful paid search campaigns - Strong understanding of SEO fundamentals and techniques - Proficiency in Google Ads, Bing Ads, and Google Analytics - Ability to analyze data, draw insights, and make recommendations - Excellent communication and collaboration skills - Passion for digital marketing and a continuous learning mindset

Pixelo Digital is a leading digital marketing agency based in Navi Mumbai, India. We specialize in providing comprehensive digital solutions to our clients, including search engine optimization, paid advertising, social media marketing, and more.