Website:
yourcontentstudio.in
Job details:
Company Description YourContentStudio is a video-first creative digital agency focused on helping brands communicate with clarity and impact across modern platforms. The team combines strategic thinking with strong visual storytelling to build memorable, performance-driven content.
Role Description The Personal Brand Strategist is a full-time role (Hybrid) based in Mumbai, responsible for shaping and refining the personal brands of clients, including creators, executives, and entrepreneurs.
Day-to-day tasks include developing brand positioning, defining brand narratives, and creating messaging frameworks aligned with each client’s goals and audience. The role involves conducting brand audits and market research, collaborating with content, video, and design teams to translate strategy into campaigns, and guiding clients on consistent visual and verbal expression across platforms.
The strategist will also monitor brand performance, refine strategies based on insights, and participate in client meetings, workshops, and strategy presentations. This position requires close coordination with internal stakeholders to ensure all creative output reflects the defined personal brand strategy.
Qualifications
- Demonstrated experience in brand-focused roles with strong skills in Brand Strategy and Brand Development.
- Ability to manage and evolve personal brands through effective Branding and Brand Management skills.
- Excellent Communication skills, including the ability to translate complex ideas into clear, compelling narratives.
- Prior experience working with creators, executives, or public-facing professionals on personal brand building is preferred.
- Strong understanding of social media platforms, digital content, and video-first storytelling.
- Bachelor’s degree in Marketing, Communications, Media, or a related field, or equivalent practical experience.
- Comfort with using analytics and audience insights to inform brand strategy and content decisions.
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