Senior Developer

The candidate will be responsible for designing, developing, and implementing software solutions on the Salesforce Marketing Cloud platform This role requires a deep understanding of the Salesforce Marketing Cloud architecture and its associated technologies. The Senior Developer will work closely with our marketing team to create personalized customer journeys, automate marketing processes, and optimize our marketing campaigns. This role requires a high level of technical expertise, problem-solving skills, and a strong understanding of digital marketing strategies. Develop, test, and deploy marketing strategies using Salesforce Marketing Cloud tools, particularly MC Personalization, MC Intelligence, and Interaction Studio Collaborate with marketing teams to understand their needs and translate them into technical requirements. Provide technical leadership and guidance to junior developers, including code reviews and mentoring. Continually evaluate and optimize marketing strategies based on data analysis and performance metrics.

We are an AI-led, platform-driven Digital Engineering and Enterprise Modernization partner, combining deep technical expertise and industry experience to help our clients anticipate what's next. Our offerings and proven solutions create a unique competitive advantage for our clients by giving them the power to see beyond and rise above. We work with many industry-leading organizations across the world, including 12 of the 30 most innovative global companies, 60% of the largest banks in the US and India, and numerous innovators across the healthcare ecosystem. Our disruptor's mindset, commitment to client success, and agility to thrive in the dynamic environment have enabled us to sustain our growth momentum by reporting $1,409.1M revenue in FY25, delivering 18.8% Y-o-Y growth. Our 23,900+ global team members, located in 19 countries, have been instrumental in helping the market leaders transform their industries. We are also pleased to share that Persistent won in four categories at the prestigious 2024 ISG Star of Excellence™ Awards, including the Overall Award based on the voice of the customer. We were included in the Dow Jones Sustainability World Index, setting high standards in sustainability and corporate responsibility. We were awarded for our state-of-the-art learning and development initiatives at the 16th TISS Leap Vault CLO Awards. In addition, we were cited as the fastest-growing IT services brand in the 2024 Brand Finance India 100 Report. Throughout our market-leading growth, we've maintained a strong employee satisfaction score of 8.2/10.