Website:
launchedglobal.in
Job details:
🚀 We’re Hiring: Performance Marketing Specialist (Meta Ads + Google Ads) | EdTech:
We are looking for a results-driven Performance Marketing Specialist with strong expertise in Meta Ads and Google Ads to join our growing EdTech team.
📍 Role: Performance Marketing Specialist
📍 Experience: 3–5 Years
📍 Industry Preference: EdTech / Online Education
📍 Work Mode: On-site
🔹About Launched Global:-
Launched Global is a fast-growing organization focused on delivering high-quality education and career-oriented programs. We work closely with students, colleges, and internal teams to ensure smooth operations, data accuracy, and an excellent learner experience.
🔹 Key Responsibilities:
• Plan and execute end-to-end paid advertising strategies
• Manage Meta Ads (Facebook & Instagram) campaigns
• Handle Google Ads campaigns including Search, YouTube & Performance Max
• Build and optimize webinar funnels & retargeting campaigns
• Drive lead generation and course enrollments at scale
• Monitor and improve campaign performance metrics such as CPL, CAC & ROAS
• Conduct A/B testing for creatives, audiences, and landing pages
• Analyze campaign data and generate actionable insights
🔹 Required Skills & Experience:
✅ Strong hands-on experience with Meta Ads & Google Ads
✅ Proven expertise in EdTech lead generation
✅ Experience managing significant ad budgets
✅ Understanding of student psychology & funnel marketing
✅ Expertise in Meta Pixel, GTM, Conversion API & Analytics
✅ Strong analytical and campaign optimization skills
✅ Proven track record with campaign results / case studies
⭐ Preferred / Bonus Experience:
• High-ticket course marketing
• Webinar-based sales funnels
• AI / Tech education programs
📩 To Apply, please share:
• Updated Resume
• Portfolio
📧 Email: kaushki.hr@launched.org.in
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Click on Apply to know more.