Website:
firstsightd2c.com
Job details:
Company Description
First Sight partners with retail and enterprise brands to drive growth by addressing how they get discovered, convert, and scale effectively. We specialize in creating structured systems for sustainable scaling, focusing on performance marketing, marketplace growth, conversion-driven Shopify optimizations, and cross-border go-to-market strategies across India and MENA. By unlocking new channels, improving user experiences, and enabling global expansion, we empower modern brands to grow smarter and faster with precision. Our approach emphasizes measurable results and long-term impact.
Role Description
This is a full-time remote role for a Performance Media Buyer specializing in Direct-to-Consumer (D2C) brands. The Performance Media Buyer will be responsible for planning, buying, and managing media campaigns across various platforms, crafting strategies to optimize performance, and analyzing campaign data to make data-driven decisions. Regular collaboration with internal teams and external stakeholders will be a key aspect of the role to meet clients' business objectives and drive measurable results.
Qualifications
- Expertise in Media Planning and Media Buying to execute and optimize campaigns across various channels
- Strong Media Strategy skills to develop comprehensive and effective marketing plans
- Proficient Analytical Skills to assess campaign performance, interpret data, and drive actionable insights
- Effective Communication skills for internal collaboration and external stakeholder engagement
- Proven ability to manage budgets and deliver ROI-driven results
- Proficiency with media buying platforms and advertising tools
- Relevant experience in D2C marketing or performance marketing is an advantage
- Understanding of trends in digital advertising and consumer behavior
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