Magma Consultancy
Website:
magmaconsultancy.in
Job details:
Job Title: B2B Performance Marketing Specialist
Location: Remote
Working Hours: EST (7:00 PM – 3:00 AM IST)
Employment Type: Full-Time
Start Date: Immediate joiners only
Role Overview
We are looking for a highly driven and execution-focused B2B Performance Marketing Specialist who can take full ownership of lead generation and revenue-focused campaigns.
This role requires a hands-on operator who can manage the entire marketing funnel—from campaign strategy to execution and optimization—while ensuring measurable business outcomes beyond just lead volume.
Key Responsibilities
- Develop and execute B2B performance marketing strategies focused on high-quality lead generation and revenue growth
- Plan, launch, and optimize campaigns across Google Ads and LinkedIn Ads
- Drive full-funnel performance, with a strong focus on converting leads into SQLs, opportunities, and revenue
- Continuously monitor, analyze, and optimize campaign performance using data-driven insights
- Own end-to-end campaign management: strategy, execution, optimization, and reporting
- Collaborate closely with sales and cross-functional teams to ensure alignment on pipeline and revenue goals
Key Requirements
- Proven experience of 4+ years in B2B performance marketing (B2C-heavy profiles will not be considered)
- Strong hands-on expertise in Google Ads and LinkedIn Ads campaign management
- Demonstrated success in optimizing for down-funnel metrics (SQLs, pipeline, revenue)
- Ability to independently manage campaigns across the full lifecycle
- Strong analytical skills with experience in performance tracking and reporting
- Self-starter with a high ownership mindset—a true doer who can execute without constant supervision
Nice to Have
- Experience working closely with sales teams and CRM tools
- Understanding of marketing attribution models and funnel analytics
Who Should Apply
- Candidates who can join immediately and are comfortable working EST hours (7 PM – 3 AM IST)
- Professionals who thrive in a high-ownership, performance-driven environment
- Individuals who are execution-focused and results-oriented, not just strategy-driven
Click on Apply to know more.