Performance Marketing Specialist
Verve Logic LLP
- Location
- Jaipur, Rajasthan, India
- Job type
- Full-time
Required skills
- campaign performance
- e-commerce
- Google Ads
- keyword research
- lead generation
- marketing campaigns
About the role
Verve Logic LLP
Website:
vervelogic.com
Job details:
Responsibilities
- Plan, execute, and optimize performance marketing campaigns across Google Ads and Meta Ads.
- Manage campaigns for e-commerce websites, including product-based advertising, lead generation, conversions, and revenue-focused campaigns.
- Develop and implement paid advertising strategies based on campaign objectives, target audience, budget, and business goals.
- Monitor campaign performance and optimize CPC, CTR, CPA, ROAS, conversion rate, and overall ROI.
- Handle multiple client accounts and manage campaigns across different industries and business requirements.
- Independently manage assigned projects as well as collaborate effectively with the performance marketing team.
- Conduct keyword research, audience targeting, competitor analysis, ad copy testing, and campaign structuring...
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