Qua
Website:
qua.clothing
Job details:
QUA
WE'RE HIRING
Role: Performance Marketing Executive
FASHION & LIFESTYLE
Department: Operations
Location: 736, Udyog Vihar, Phase 5, Gurgaon (Onsite)
Working Hours :11AM – 7PM, Monday to Saturday (2nd & 4th Saturday Off)
Experience: 3 – 5 Years
Reports To CEO / Head of Marketing
About QUA
QUA is an affordable luxury brand crafting high-quality, chic, and functional workwear for modern working women. We bridge the gap in women's workwear — offering stylish, empowering clothing that champions equality in paychecks, pockets, and beyond.
With a vibrant and inspiring community, QUA is on a mission to redefine workwear for women in India. We're building fast, and we want sharp, driven people to grow with us.
Role Overview
As a Performance Marketing Executive at QUA, you will own our paid media engine — from strategy to
execution to optimisation. You'll manage significant ad budgets across Meta and Google, work closely with the creative team to produce high-converting ads, and be accountable for revenue, CAC, and ROAS targets that directly impact the business.
Key Responsibilities
Campaign Management
• Create, manage, and optimise ad campaigns across Meta (Facebook & Instagram) and Google Ads
• Continuously test and iterate on creatives, audiences, and bidding strategies to maximise ROAS
Creative & Conversion
• Collaborate with designers to brief and develop high-performing ad creatives
• Optimise landing pages and website experience to improve conversion rates and reduce drop-offs
• Ensure messaging alignment between ad creative and on-site experience
Analytics & Reporting
• Build and maintain daily, weekly, monthly, and quarterly performance dashboards
• Track and report on key metrics: CAC, ROAS, CTR, conversion rate, revenue, and more
• Use Google Analytics and Google Tag Manager to monitor funnel performance and attribution
Growth & Optimisation
• Identify growth levers across paid channels and proactively propose experiments
• Work with the Shopify platform to support campaign tracking and conversion setup
• Stay current on platform updates, algorithm changes, and industry best practices.
Key Requirements
• 3–5 years of experience in performance marketing, preferably in fashion or D2C e-commerce
• Expert-level knowledge of Meta Ads Manager and Google Ads
• Hands-on experience with Google Analytics (GA4) and Google Tag Manager
• Proficiency with the Shopify platform
• Strong analytical mindset with the ability to translate data into clear decisions
What Makes You a Great Fit
• Sharp creative instinct — you understand what makes an ad stop the scroll
• Excellent problem-solving skills — you don't wait for answers, you find them
• Strong communication skills — you can present performance clearly to leadership
• Detail-oriented with a bias for speed and execution
Tools & Platforms
Meta Ads Manager Google Ads Google Analytics 4. Google Tag Manager
Shopify Excel / Google Sheets
Why Join QUA?
• Manage real budgets and drive measurable business impact from day one
• Work closely with the CEO — high visibility, high ownership
• Exposure to influencer campaigns, product launches, and creative strategy
• Dynamic, collaborative, and trend-driven work culture
• Be part of a brand that's redefining how women dress for work in India
Send your resume to hr@qua.clothing
Apply via: forms.gle/gHTGVwE8hobqzEQs9
www.qua.clothing
Click on Apply to know more.