ClicksToConversions
Website:
ctc-digital.com
Job details:
Performance Marketing Specialist
📍Remote, India | Full-Time, Remote🕐 | 📍 Experience: 2–3 Years
PLEASE READ THE ENTIRE JD CAREFULLY BEFORE APPLYING.⚠
ABOUT THE ROLE
We're seeking a results-driven Performance Marketing Specialist to join our remote team. This is
a rare opportunity to work with a high-growth digital marketing agency serving global info-product
and coaching businesses - from anywhere in India.
You'll be part of a team responsible for generating over $80M in revenue for clients, working
alongside some of the sharpest performance marketers in the industry. If you have a hunger for
growth, love data, and want to run multi-platform paid campaigns that genuinely move the needle,
this role is for you.
WHO WE ARE - CLICKS TO CONVERSIONS
Founded in 2019, Clicks to Conversions is a lean, high-performance marketing agency that
punches well above its weight. We are a Google Premier Partner Agency with over $30M in
managed ad spend through our Business Manager. We do not pitch for clients — they come to
us. We are selective about who we work with, which means our team works on campaigns that
actually matter.
We believe in core marketing fundamentals - from building funnels to crafting the perfect hook
- and we deliver long-term results across channels regardless of platform.
KEY RESPONSIBILITIES
- Plan, launch, and manage performance-driven paid campaigns across Meta Ads
(Facebook & Instagram), Google Ads (Search, Display, Performance Max), and YouTube
to hit client acquisition and revenue targets.
• Own campaign setup end-to-end: audience targeting, creative structure, budget allocation,
bidding strategy, and A/B testing.
• Monitor and optimise campaigns daily for key metrics including ROAS, CPL, CPA, CTR,
and conversion rates.
• Analyse campaign data and extract actionable insights to continuously improve
performance across accounts.
• Prepare clear, insightful weekly and monthly reports on campaign performance with
recommendations for scaling or pivoting.
• Stay current with platform algorithm changes, ad policy updates, and emerging ad formats
across Google and Meta ecosystems.
• Collaborate with creative and strategy teams to brief and evaluate ad creatives, landing
pages, and funnel assets.
REQUIREMENTS
• 2 - 3 years of hands-on experience in paid media buying, with demonstrable expertise in
Meta Ads (Facebook/Instagram) and Google Ads.
• Proven ability to manage and scale ad budgets profitably, with a strong grasp of ROAS,
CAC, and funnel-stage optimisation.
• Solid analytical skills — comfortable working with data in spreadsheets and platform
dashboards (Google Analytics, Meta Ads Manager, Google Ads).
• Experience marketing digital products, info-products, or online coaching services is a
strong advantage.
• Ability to work autonomously, manage multiple client accounts, and meet deadlines without
micromanagement.
• Strong communication skills and a collaborative mindset for working with cross-functional
teams.
• Coachable attitude - willingness to learn our proprietary systems, frameworks, and scaling
playbooks.
NICE TO HAVE
• Familiarity with YouTube advertising and video campaign optimisation.
• Experience with conversion tracking, pixel setup, and basic tag management (Google Tag
Manager).
• Exposure to funnel-building tools such as ClickFunnels, GoHighLevel, or similar platforms.
• Working knowledge of attribution models and third-party analytics tools.
WHAT WE OFFER
• Competitive salary with performance-based bonuses tied to client results.
• Fully remote role - work from anywhere in India while making a global impact.
• Mentorship and structured learning from senior marketers who have managed $80M+ in
client revenue.
• Exposure to international markets and scaling campaigns at a level rarely available in a
remote-first setup.
• A results-first culture: as long as you deliver, you have the autonomy to work in your own
rhythm.
• Real career advancement - we promote from within and reward people who grow with us.
HOW TO APPLY
Send your CV along with a Cover Letter explaining your most impactful paid media campaign -
what you ran, what results you drove, and what you'd do differently today. Applications without a
Cover Letter will not be considered.
- 📧 careers@clickstoconversions.in
Click on Apply to know more.