Bizwize Consulting
Website:
bizwizeconsulting.com
Job details:
Stryder Consulting is hiring a dedicated Performance Marketing Manager to own Ecommerce and Quick Commerce paid media for our clients. This role requires end-to-end ownership of paid media operations across all ecommerce marketplaces and quick commerce, from planning and execution to optimization, reporting, and growth strategy.
Key Responsibilities
- Plan, execute, and optimize paid media campaigns across Amazon Ads, Flipkart Ads, and Myntra (Sponsored Products, Sponsored Brands, Sponsored Display, and equivalent formats).
- Manage quick commerce ad campaigns on Blinkit, Zepto, Instamart, and BigBasket Now including budget pacing, keyword/SKU strategy and banner bidding.
- Own monthly and annual budget allocation across platforms, with clear accountability on ROAS, incrementality, and category share-of-voice.
- Conduct keyword research, bid management, search term mining, and competitive benchmarking.
- Build and maintain reporting dashboards; deliver weekly/monthly performance reviews to client stakeholders.
- Coordinate with catalog teams for ad assets and listing optimization.
- Identify latest growth levers: Recent ad formats, beta features, audience strategies, and platform-specific opportunities and run structured A/B tests.
- Maintain a tight cadence with client stakeholders and act as the on-ground performance marketing point person for our clients.
Must-Haves
- 5+ years of hands-on experience managing ecommerce and quick commerce paid media for D2C / brand accounts.
- Demonstrated track record of managing annual search ad budgets of ₹10 Cr+ on ecommerce platforms.
- Deep, hands-on expertise on Amazon Ads and Flipkart Ads; working proficiency on Myntra ad platform.
- Proven experience running paid campaigns on quick commerce platforms — Blinkit, Zepto, Instamart, BigBasket Now.
- Strong analytical skills, fluent in Excel / Google Sheets. Comfortable with pivot tables, large datasets, and platform reporting tools.
- Excellent written and verbal English communication: This role requires direct client interaction at senior levels.
- Comfortable travelling to client and marketplace offices and engaging directly with client and platform stakeholders regularly.
Good to Have
- Prior experience in fmcg, food, lifestyle, fashion, accessories
- Familiarity with Google Ads and Meta Ads for ecommerce funnel support.
- Exposure to attribution models.
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