Website:
techyxen.com
Job details:
Company Description TechyXen is a growth-focused technology partner that helps startups and small to mid-sized businesses build, launch, and scale in the digital world. The company delivers end-to-end IT solutions including custom websites, web and mobile applications, branding, automation, and digital marketing. With expertise in cloud, DevOps, AI integrations, and agile project management, TechyXen creates fast, scalable, and tailored solutions that streamline operations and accelerate business growth. A “done-for-you” approach, transparent pricing, and ongoing support make complex technology simple for clients. TechyXen’s 100% client retention and proven outcomes reflect its commitment to long-term partnerships and measurable results.
Role Description The Performance Marketing Manager will lead data-driven digital campaigns to acquire and retain customers across paid channels, with a focus on measurable growth and ROI. Day-to-day responsibilities include planning and executing performance marketing strategies, managing budgets, optimizing campaigns, and analyzing performance across platforms such as search, social, display, and other paid media. The role involves collaborating with design, content, and product teams to develop high-converting creatives and landing pages, conducting A/B tests, and using analytics tools to identify opportunities for scaling successful campaigns. The manager will also track key metrics, prepare performance reports, and present insights and recommendations to stakeholders. This is a full-time, on-site role based in the Mumbai Metropolitan Region.
Qualifications
- Strong performance marketing skills across paid channels, including paid search, paid social, display advertising, and retargeting.
- Proficiency with analytics and optimization tools such as Google Analytics, Google Ads Manager, Meta Ads Manager, and A/B testing platforms.
- Experience in digital marketing strategy, campaign planning, funnel optimization, and ROI-focused budget management.
- Ability to collaborate on creative assets, landing page optimization, and conversion-focused messaging with design and content teams.
- Solid understanding of SEO fundamentals, attribution models, tracking pixels, and marketing automation workflows.
- Bachelor’s degree in Marketing, Business, Communications, or a related field; relevant certifications in digital marketing or analytics are an advantage.
- Demonstrated experience in performance marketing for tech, SaaS, or digital services companies is preferred.
- Strong analytical, problem-solving, and communication skills, with the ability to work in a fast-paced, collaborative environment on-site.
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