Glood.AI - Personalization & Experience For Shopify
Website:
glood.ai
Job details:
Location: Gurgaon/Hybrid
Experience: 4–5 Years
Type: Full-time
About Glood.AI
Glood.AI is an AI commerce experience engine that helps eCommerce brands personalize products, power intelligent search, generate visuals, optimize inventory, and enhance upsells and cross-sells. Built for Shopify, Shopify Plus, and enterprise brands globally, it drives higher conversions, better shopping experiences, and smarter business growth.
We’re looking for a highly analytical, growth-focused Performance Marketing Manager who understands both paid media and eCommerce growth deeply.
Role Overview
We need someone who can do more than just “run ads.” You should understand:
- Shopify growth mechanics
- Performance marketing funnels
- Conversion optimization
- Attribution & analytics
- Customer behavior
- Scaling profitable campaigns
This role is ideal for someone who thrives in fast-moving environments, loves numbers, and can combine creative thinking with data-driven execution.
What You’ll Own
1. Paid Media & Campaign Management
- Plan, launch, and optimize performance campaigns across Meta, Google, LinkedIn, YouTube, and other relevant channels
- Manage full-funnel campaigns focused on acquisition, retargeting, conversion, and retention
- Scale campaigns while maintaining healthy CAC and ROAS targets
- Continuously test creatives, audiences, landing pages, and messaging
2. Shopify Growth & eCommerce Marketing
- Understand the Shopify ecosystem, customer journeys, and purchase behavior deeply
- Work closely with different teams to run the right campaigns and increase qualified leads
- Analyze Shopify app performance, conversion bottlenecks, and user drop-offs
3. Analytics & Data
- Strong command over campaign analytics, attribution, and reporting
- Build dashboards and performance reports with actionable insights
- Monitor ROAS, CAC, LTV, conversion rates, AOV, CTR, CPM, funnel performance, and retention metrics
- Identify patterns, opportunities, and performance gaps using data
4. Conversion Rate Optimization (CRO)
- Collaborate with design/content/product teams to improve landing page and ad performance
- Run A/B tests across creatives, copy, funnels, and CTAs
- Optimize user journeys for higher conversion efficiency
5. AI & Automation
- Use AI tools for campaign ideation, copy variations, reporting, workflow automation, and performance analysis
- Stay updated on modern AI-driven marketing workflows and tools
What We’re Looking For
- 5+ years of experience in Performance Marketing / Growth Marketing
- Strong hands-on experience with Meta Ads, Google Ads, LinkedIn Ads, Retargeting & funnel campaigns
- Strong understanding of the Shopify ecosystem and performance marketing
- Excellent analytical and reporting skills
- Comfortable handling budgets, optimization, and scaling campaigns
- Strong understanding of attribution and customer journeys
- Experience working with dashboards and analytics tools
Tools You Should Know
- Google Analytics (GA4)
- Shopify Analytics
- Meta Ads Manager
- Google Google Ads
- Hubspot
- AI tools like ChatGPT, Claude, Gemini, Parplexity
- Automation & reporting tools
Bonus Points
- Experience with SaaS/ IT companies serving eCommerce companies
- Experience with retention marketing/email automation
- Understanding of AI commerce/personalization ecosystems
- Experience managing global campaigns
- Basic understanding of landing page UX/CRO
Why Join Glood.AI
- Work at the intersection of AI + eCommerce growth
- High ownership and a fast execution environment
- Work with global eCommerce brands
- Opportunity to shape performance marketing at scale
- AI-first culture focused on innovation and experimentation
Click on Apply to know more.