Apollo 24|7
Website:
apollo247.com
Job details:
Role Description
The Performance Marketing Manager is a full-time, on-site role based in Gurugram. This individual will be responsible for planning, executing, and managing digital marketing campaigns across various platforms to drive user acquisition and retention. Key responsibilities include optimizing campaign performance, monitoring key performance indicators, analyzing data insights, and collaborating with cross-functional teams to meet performance goals. The role involves creating data-driven strategies, implementing A/B testing, and managing budgets to ensure a strong return on investment.
Qualifications
- Proficiency in performance marketing strategies, including paid search, social media advertising, and programmatic campaigns
- Strong analytical skills with experience in using analytics tools like Google Analytics, Facebook Ads Manager, and similar platforms
- Experience in A/B testing, campaign optimization, and lead generation techniques
- Knowledge of budget allocation and performance tracking to maximize ROI
- Strong understanding of digital marketing trends and consumer behavior
- Excellent communication and stakeholder management skills
- Proficiency in using marketing automation tools and CRM systems
- Bachelor's degree in Marketing, Business Administration, or a related field; MBA or equivalent is a plus
- Experience with healthcare or e-commerce businesses is highly desirabl
Click on Apply to know more.