Website:
seranatural.com
Job details:
Key Responsibilities
1. Marketplace Advertising (Amazon, Flipkart, Nykaa):
- Plan, launch, and scale advertising campaigns across marketplaces such as Amazon, Flipkart, and Nykaa.
- Manage Sponsored Products, Sponsored Brands, and Sponsored Display campaigns to drive visibility and conversions.
- Conduct keyword research and optimize product listings to improve ranking and discoverability.
- Monitor and optimize campaigns based on ACOS, TACOS, CTR, conversion rate, and overall sales performance.
2. Marketplace Growth & Optimization:
- Optimize product listings including titles, bullet points, keywords, and A+ content for better conversion.
- Identify growth opportunities through keyword research, competitor analysis, and category insights.
- Plan and execute promotional campaigns, deal events, and marketplace sale strategies.
- Coordinate with internal teams to ensure inventory readiness and smooth campaign execution.
Key Requirements
- Hands-on experience managing advertising campaigns on Amazon, Flipkart, or other marketplaces.
- Strong understanding of marketplace algorithms, keyword ranking, and listing optimization.
- Ability to analyze performance metrics and optimize campaigns for ROI and sales growth.
- Experience working with D2C brands or e-commerce businesses is preferred.
Bonus
- Experience in skincare, beauty, or consumer brands.
- Familiarity with marketplace analytics tools such as Helium 10, Jungle Scout, or similar platforms.
About company
Sera Natural is a fast-growing, science-backed skincare brand built on the philosophy where science meets nature. Our formulations combine clinically proven active ingredients with carefully selected botanical extracts to deliver effective, minimal, and trustworthy skincare solutions.
At Sera Natural, we believe skincare should be simple, transparent, and results-driven. Every product is thoughtfully formulated to address real skin concerns while respecting the skin barrier, using clean and functional ingredients.
As a digital-first D2C brand, we are focused on building a strong presence across e-commerce and digital platforms while creating meaningful customer experiences through innovation, quality, and transparency.
Our mission is to simplify skincare with smart formulations, uncompromised quality, and science-led solutions that help people achieve healthier, balanced skin.
Click on Apply to know more.