Website:
purepanda.in
Job details:
Company: CreativX Private Limited
Location: Bhubaneswar (Work From Office)
Employment Type: Full-Time
Experience: Fresher (with projects) to 1 year
CTC: ₹1.8 LPA
CreativX Private Limited is the company behind Pure Panda, a fast-growing D2C gifting brand creating premium custom and anime-inspired products that make memorable gifts. We’re building a brand loved by Gen Z and are looking for someone who is passionate about performance marketing and eager to grow with us.
Our Culture
We're a young and growing startup, not a large corporate company. At CreativX, every team member plays an important role and has the opportunity to make a real impact.
We're looking for someone who:
- Enjoys working in a small, collaborative team.
- Is adaptable and comfortable wearing multiple hats when needed.
- Takes ownership instead of waiting for instructions.
- Is open to learning, experimenting, and growing alongside the company.
- Has a positive attitude and thrives in a fast-paced startup environment.
If you're looking for a place where your ideas are heard, your work directly influences the business, and your growth matches the company's growth, we'd love to hear from you.
What You’ll Do
* Plan, launch, and optimize Meta (Facebook & Instagram) ad campaigns.
* Monitor campaign performance and improve ROAS, CTR, CPA, and conversions.
* Research trending ad creatives, hooks, formats, and marketing strategies.
* Understand what types of ads are working in the D2C industry and suggest new ideas.
* Coordinate with the creative team to develop high-converting ad concepts.
* Assist in scripting and planning UGC (User-Generated Content) style advertisements.
* Analyze competitors’ advertisements and identify opportunities.
* Perform A/B testing for creatives, audiences, and campaign structures.
* Generate performance reports and share actionable insights.
* Stay updated with Meta Ads Manager features, platform updates, and industry trends.
Requirements
* Good understanding of Facebook Ads Manager (Meta Ads).
* Basic knowledge of Facebook and Instagram advertising.
* Understanding of UGC ads, testimonial ads, problem-solution ads, creator-style content, and other high-converting ad formats.
* Ability to identify trending creatives and marketing angles.
* Analytical mindset with attention to numbers and performance metrics.
* Good communication and presentation skills.
* A good listener who can understand feedback and implement it effectively.
* Self-motivated, curious, and eager to learn new marketing strategies.
* Comfortable working in a fast-paced startup environment.
Preferred Qualifications
* Fresher with personal projects, internships, certifications, or portfolio in digital/performance marketing.
* Candidates with up to 1 year of experience in D2C performance marketing are also encouraged to apply.
* Familiarity with Shopify, Canva, ChatGPT, or video editing tools is a plus (not mandatory).
What You’ll Learn
* Advanced Meta Ads scaling strategies.
* Creative testing frameworks used by successful D2C brands.
* Customer psychology and conversion optimization.
* Data-driven decision making.
* Real-world experience in scaling an e-commerce brand.
Working Hours
* Monday – Saturday
* 9:30 AM – 5:00 PM
* Work From Office (Bhubaneswar)
Why Join us?
* Work directly with the founding team.
* Hands-on learning in a rapidly growing D2C brand.
* Opportunity to experiment with real advertising budgets.
* Friendly, collaborative, and learning-focused work environment.
Click on Apply to know more.