DigiMaze Marketing
Website:
digimaze.io
Job details:
Business Analyst (BA) / Performance Marketing Executive
Experience: 1+ years
Location: Mumbai (On-site/ hybrid)
Job Description:
We’re looking for a Business Analyst with hands-on experience in managing Google Ads and Meta Ads for eCommerce brands. The candidate should have a strong understanding of performance marketing metrics, campaign optimization, and reporting.
Key Responsibilities:
- Plan, launch, and optimize campaigns across Google and Meta platforms.
- Monitor daily spend, analyze campaign performance, and ensure KPI achievement.
- Prepare weekly/monthly performance reports and share insights.
- Collaborate with the creative, strategy, and client servicing teams to ensure smooth execution.
- Identify trends and opportunities to improve ROAS and conversions.
Requirements:
- 1–2 years of experience in managing Google and Meta Ads for eCommerce brands.
- Strong analytical and Excel skills.
- Understanding of performance metrics such as CTR, CPC, CPA, ROAS, etc.
- Hands-on experience with Meta Business Manager, Google Ads, and Google Analytics.
- Strong communication and time management skills.
Click on Apply to know more.