Performance Marketing Executive – D2C

AVN Ayurveda Formulations

Website: avnayurveda.com
Job details:
Performance Marketing Executive – D2C

Location: Thrissur, Kerala

Experience: 2–5 Years

Industry: Ayurveda / FMCG / Pharma

Job Type: Full-timeCompany Description

AVN Ayurveda Formulations, part of the AVN Group, is a leading Ayurvedic healthcare company with over 90 years of legacy, combining authentic Ayurvedic science with modern innovation. Headquartered in Madurai, AVN serves a global customer base and is associated with AVN Arogya Ayurvedic Hospital, the first NABH-accredited Ayurvedic hospital in Tamil Nadu.

As we expand our Direct-to-Consumer (D2C) business, AVN is building a strong digital growth ecosystem driven by performance marketing, data-led decision making, and consumer-focused brand building. With GMP-certified manufacturing, clinically validated products, and a nationwide presence, we are focused on scaling trusted Ayurvedic solutions through modern digital channels.

Job Overview

AVN Ayurveda is looking for a Performance Marketing Executive – D2C to plan, execute, and optimize digital marketing campaigns that drive website traffic and conversions. The role requires hands-on experience in product marketing, Meta advertising, and performance-driven digital campaigns.

Key Responsibilities

• Plan, execute, and optimize Meta (Facebook & Instagram) advertising campaigns
• Support product marketing initiatives and digital campaign execution
• Monitor and improve campaign performance metrics such as ROAS, CPC, CPA, and conversions
• Coordinate with creative and content teams to develop ad creatives
• Analyze campaign performance and optimize D2C marketing funnels
• Track campaign data and provide insights for performance improvement

Skills & Requirements

• 2–5 years of experience in Ayurveda / FMCG / Pharma industry
• Experience in product marketing and digital campaign execution
• Hands-on experience with Meta Ads Manager
• Google Ads experience is an advantage
• Strong understanding of D2C marketing funnels and performance metrics
• Ability to coordinate with creative teams and work with data

How to Apply

Interested candidates may send their resume to:

📧 career@avnayurveda.com

Click on Apply to know more.