Website:
skipp.co.in
Job details:
Company Description Skipp, operated by Zwoop Technologies Private Limited, is India’s leading quick fashion marketplace, launched in 2025 and headquartered in Bengaluru. The platform offers high-quality branded clothing, shoes, bags, and accessories delivered to customers in as little as 30 minutes. Skipp focuses on making fashion an effortless expression of confidence and lifestyle through an intuitive shopping experience and ultra-fast delivery. With strong brand collaborations and a trend-led product selection, Skipp aims to keep customers stylish for last-minute events, spontaneous outings, and everyday fashion needs. The company is growing rapidly and offers opportunities to contribute to a bold, dynamic, and customer-centric fashion ecosystem.
Role Description This is a full-time, on-site Performance Marketing role based in Bengaluru. The Performance Marketing professional will plan, execute, and optimize data-driven digital campaigns across channels such as paid search, social, display, and app marketing to drive user acquisition, retention, and revenue. Day-to-day responsibilities include managing campaign budgets, setting and tracking KPIs, analyzing performance data, and implementing A/B tests to improve conversion rates and return on ad spend. The role involves close collaboration with product, brand, sales, and customer experience teams to align marketing initiatives with business goals and customer needs. The individual will also identify new growth opportunities, monitor market and competitor trends, and ensure consistent brand messaging across marketing touchpoints.
Qualifications
- Strong Communication and Customer Service skills to collaborate with cross-functional teams and enhance customer-centric marketing initiatives.
- Ability to conduct Market Research and analyze consumer behavior, competitive landscape, and channel performance to inform campaign strategy.
- Experience in Sales and performance-driven Marketing Strategy to align campaigns with acquisition, revenue, and retention targets.
- Proficiency in digital performance marketing tools and platforms (e.g., Google Ads, Meta Ads, app marketing networks, analytics tools) and comfort working with data, metrics, and dashboards.
- Demonstrated ability to manage budgets, optimize campaigns for ROI, and run A/B tests and experimentation.
- Relevant experience in e-commerce, fashion, or consumer internet businesses is an advantage.
- Bachelor’s degree in Marketing, Business, Analytics, or a related field, or equivalent practical experience.
- Capacity to thrive in a fast-paced, on-site startup environment in Bengaluru, with strong problem-solving and ownership mindset.
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