Website:
rightsolutions.co.in
Job details:
*Job Title: Performance Marketer – Luxury Real Estate*
Company: *Right Solutions*
📍 Location: Gurugram
🕒 Experience: Min. 3+ Years (Real Estate mandatory | Luxury segment preferred)
💼 Employment Type: Full-Time
*Role Overview*
Right Solutions is seeking a full-stack Performance Marketing professional who can consistently generate high-quality, high-intent leads for luxury real estate projects in Gurgaon. This role goes beyond campaign execution—you will own the entire growth funnel, from strategy and execution to optimization and alignment with sales outcomes.
The ideal candidate understands luxury buyer psychology, data-driven marketing, technology integrations, and revenue impact.
*Key Responsibilities*
* Luxury Lead Generation (Core Focus)
* Generate qualified, high-intent leads for luxury residential and commercial projects in Gurgaon
* Understand and target premium and ultra-luxury buyer personas
* Design and optimize marketing funnels with a focus on lead quality over volume
* Ensure ad messaging aligns with luxury branding, positioning, and buyer expectations
*Performance Marketing*
* Plan, execute, and optimize Google Ads campaigns (Search, Display, YouTube, Performance Max)
* Manage and scale Meta Ads (Facebook & Instagram) for premium audiences
* Experience with LinkedIn Ads is an added advantage
* Continuously optimize CPL, conversion rates, lead quality, and ROI
*KPI Ownership & Reporting*
* Own and track key performance metrics including:
* Cost Per Qualified Lead (CPQL)
* Conversion Rate (Lead → Site Visit → Booking)
* ROAS and overall campaign profitability
* Monitor full-funnel performance and share actionable insights with sales and leadership teams
*Landing Pages & Tech Enablement*
* Create and optimize luxury-focused landing pages with strong UX and storytelling
* Set up and manage tracking using GA4, Google Tag Manager, Meta Pixel, and Google Ads conversion tags
* Ensure seamless CRM integrations and lead automation
* Possess working knowledge of website technologies such as HTML, CSS, basic JavaScript, and CMS platforms
*Sales & Business Collaboration (Plus Points)*
* Work closely with sales teams to improve lead-to-closure ratios
* Support business development through data-driven campaign insights
* Provide regular feedback on lead quality, audience intent, and messaging performance
* Demonstrate strong communication skills when interacting with internal teams and external stakeholders
*Required Skills & Experience*
* 2–3 years of hands-on performance marketing experience in real estate
* Proven track record in luxury real estate lead generation (Gurgaon preferred)
* Strong expertise in Google Ads (mandatory)
* Experience with Meta Ads; LinkedIn Ads is a plus
* Deep understanding of high-ticket buyer journeys and sales cycles
* Strong analytical mindset with reporting and optimization skills
* Excellent communication and coordination abilities
*What We’re Looking For*
* A professional who builds revenue-driven funnels, not just runs ads
* Strong understanding of sales and marketing alignment
* Proactive, accountable, and growth-oriented mindset
* Comfortable working in a fast-paced, target-driven real estate environment
*Why Join Right Solutions?*
* Opportunity to work on premium and luxury real estate projects
* Direct impact on business growth and revenue
* High ownership and decision-making autonomy
- * Performance-driven, growth-focused work culture
📞 Contact HR – Ms. Urvashi Bajaj
📱 Mob: 9220110481, +91 93100 94590
📧 Email: hr@rightsolutions.co.in
Click on Apply to know more.