Website:
momsever.in
Job details:
About Moms Ever
Moms Ever is a fast-growing maternity and nursing wear brand that blends comfort, functionality, and modern aesthetics.
With a strong presence across e-commerce platforms and our own D2C site, we are focused on expanding our digital reach and scaling efficiently through data-driven marketing.
Role Overview
The Performance Marketing Associate will be responsible for managing and optimizing paid campaigns across Meta and Google.
Key Responsibilities
- Plan, execute, and optimize paid campaigns across Meta and Google
- Manage daily budgets and monitor key metrics, including ROAS, CPC, CTR, and CPA.
- Implement A/B testing for creatives, ad copies, and landing pages.
- Develop retargeting and lookalike strategies to maximize conversion.
- Collaborate with the creative team for ad content aligned with brand messaging.
- Maintain and optimize Shopify pixel integrations and tracking setups.
- Generate detailed weekly and monthly performance reports with actionable insights.
Experience
- 1-3 years of experience in performance marketing for D2C or e-commerce brands.
- Proficiency in Meta Ads Manager, Google Ads, Google Analytics, and Shopify dashboards.
- Basic understanding of digital funnels, attribution, and conversion optimization.
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Skills
- Data-driven and analytical approach.
- Strong problem-solving and decision-making skills.
Click on Apply to know more.