AstaGuru
Website:
astaguru.com
Job details:
Company Profile
AstaGuru, Mumbai’s Premier Online Auction House, seamlessly blends sophistication with
expertise, defining its identity through a profound commitment to artistic preservation. Since its
establishment in 2008, AstaGuru has emerged as a pioneer among online auction houses,
specializing in art, antiques, and collectibles. Beyond being a mere e-auction website in Mumbai
India, AstaGuru is a curator of experiences, a guardian of cultural legacies and a beacon for those
who value the profound richness of artistic expression.
Our name, AstaGuru, is a fusion of the Italian word “Asta” for auction with “Guru” symbolizing our
unwavering dedication to the art of auctioneering. Each meticulously curated catalogue guarantees
authenticity, provenance, rarity, artistry, and craftsmanship, ensuring a distinctive and unparalleled
experience.
AstaGuru has evolved into the preferred destination for original artworks and collectibles,
achieving world record prices for revered artists like A. Ramachandran, Jeram Patel, António Xavier
Trindade, M F Husain, and more. We joyously celebrate and seek custodians for timeless works that
embody defining aesthetic movements in India.
Job Title: Performance Marketing Associate
Location: Mumbai
Position Summary:
We are looking for a detail-oriented and motivated Performance Marketing Associate to
join our team. The ideal candidate will have hands-on experience in setting up and
managing Google Ads and Meta Ads campaigns, combined with the ability to deploy trigger-
based email and WhatsApp campaigns using Direct Marketing platforms. A strong focus on
reporting and actionable insights will be central to this role. Candidates from a
performance marketing agency background will be preferred.
Primary Job Responsibilities:
● Set up, manage, and optimize campaigns across Google Ads (Search, Display,
YouTube) and Meta Ads Manager (Facebook &; Instagram).
● Deploy trigger-based / rule-based WhatsApp and email campaigns using WATI,
AiSensy, Zapier, or equivalent platforms.
● Own campaign reporting – update, maintain, and present weekly and monthly
performance reports, highlighting KPIs such as CTR, CPC, CPL, CPQL, open rates, and
conversions.
● Share actionable insights with the manager to guide ongoing optimization and
strategy.
● Manage budgets and bids effectively to maximize ROI.
● Stay updated on industry trends, new ad formats, and emerging MarTech tools.
Qualifications:
● 2+ years of experience in performance/digital marketing (luxury/premium brand
experience preferred).
● Bachelor’s degree in Marketing, Digital Marketing, or related fields.
● Working knowledge of Google Ads, Meta Ads Manager, and basic CRM tools.
● Strong reporting and analytical skills with the ability to present insights clearly to
stakeholders.
● Preferably from a performance marketing agency background with multi-client
exposure.
● Proficiency in Excel/Google Sheets for reporting and analysis.
● Self-starter with attention to detail, ability to multitask, and eagerness to learn
continuously.
Good to Have
● Experience with Google Tag Manager, GA4, and CRM integrations.
● Google Ads or Meta Blueprint certification.
● Exposure to SEO, content marketing, or email marketing basics
Why Join Us?
At AstaGuru, you’ll be part of a team dedicated to excellence in art, culture, and innovation. This is an opportunity to contribute to a fast-growing legacy brand and work on projects that shape the narrative of India’s art ecosystem.
Click on Apply to know more.