Uplers
Website:
uplers.com
Job details:
Experience: 4.00 + years
Salary: INR 1000000-1500000 / year (based on experience)
Shift: (GMT+05:30) Asia/Kolkata (IST)
Opportunity Type: Remote
Placement Type: Full time Permanent Position
(*Note: This is a requirement for Uplers)
What do you need for this opportunity?
Must have skills required:
B2b lead generation, Performance marketer, B2B performance marketing., Google Ads, Linkedin ads campaigns, GA4, Google Tag Manager, Hubspot, Looker Studio, SQLs generated, Qualified leads (MQLs), Cost per lead, Cost per SQL, Lead-to-SQL conversion rate, Landing page conversion rate, Google Ads conversion rate, LinkedIn Ads conversion rate, Campaign ROI and budget utilization
Uplers is Looking for:
Role Objective
Own Mavlers' paid acquisition strategy to generate high-quality inbound leads and SQLs
across international markets. The role is responsible for planning, executing, and
optimizing campaigns across paid channels while improving lead quality, conversion
rates, and cost efficiency.
Key Responsibilities
- Plan, launch, and optimize campaigns across Google Ads, LinkedIn Ads, Microsoft
Ads, and Meta Ads.
- Generate qualified leads and SQLs for Mavlers' digital marketing and web
development services.
- Manage campaign budgets and allocate spend based on performance.
- Optimize campaigns to improve lead quality, CPL, and Cost per SQL.
- Build and test landing pages, ad creatives, audiences, and messaging to improve
conversion rates.
- Set up and maintain accurate tracking using GA4, GTM, HubSpot, and conversion
APIs where applicable.
- Analyze campaign performance and provide actionable insights through
dashboards and reports.
- Work closely with the content, design, sales, and business development teams to
align campaigns with business goals.
- Stay updated on platform changes, new ad formats, and B2B paid media best
practices.
Required Skills & Experience
- 4 to 7 years of experience in B2B performance marketing.
- Hands-on experience generating leads for B2B service businesses (digital
agencies, SaaS, IT services, consulting, or technology companies).
- Proven success running Google Ads and LinkedIn Ads campaigns for lead
generation.
- Experience targeting international markets, particularly the US, UK, Australia, and
Europe.
- Strong knowledge of GA4, Google Tag Manager, HubSpot, and Looker Studio.
- Experience with conversion tracking, attribution, remarketing, and audience
segmentation.
- Excellent analytical skills with a data-driven approach to optimization.
Preferred Experience
- Experience in a digital marketing agency, SaaS company, or B2B services
organization.
- Familiarity with SEO, CRO, and landing page optimization.
- Experience managing monthly ad budgets of $20,000+ per month.
How to apply for this opportunity?
- Step 1: Click On Apply! And Register or Login on our portal.
- Step 2: Complete the Screening Form & Upload updated Resume
- Step 3: Increase your chances to get shortlisted & meet the client for the Interview!
About Uplers:
Our goal is to make hiring reliable, simple, and fast. Our role will be to help all our talents find and apply for relevant contractual onsite opportunities and progress in their career. We will support any grievances or challenges you may face during the engagement.
(Note: There are many more opportunities apart from this on the portal. Depending on the assessments you clear, you can apply for them as well).
So, if you are ready for a new challenge, a great work environment, and an opportunity to take your career to the next level, don't hesitate to apply today. We are waiting for you!
Click on Apply to know more.