Picxele™
Website:
picxele.com
Job details:
Company Description
Picxele® is a dynamic platform that connects companies with skilled and semi-skilled gig workers and freelancers to address on-demand work requirements. By offering a managed process, Picxele simplifies execution through strategy, communication, and ownership, serving as a single point of contact for businesses. Through its mobile application with over 1M+ users, Picxele facilitates tasks such as app promotions, online reputation management (ORM), surveys, social media amplification, and financial product distribution. The company empowers businesses to achieve their goals efficiently while ensuring quality outcomes.
Role Description
This is a full-time on-site role for a Performance Marketer based in Bengaluru. The Performance Marketer will be responsible for designing, executing, and optimizing performance marketing campaigns across various digital channels. Key tasks include managing paid ad platforms, analyzing campaign performance, identifying actionable insights from data, and creating strategies to maximize return on investment (ROI). Collaboration with creative and content teams to develop engaging ad assets will also be integral to the role.
Qualifications
- Strong expertise in Paid Media Management across platforms such as Google Ads, Facebook Ads, and other digital advertising channels
- Proficiency in Data Analysis, Campaign Tracking, and Performance Reporting
- Skills in Strategy Development and Scalability Optimization for marketing campaigns
- Knowledge of A/B Testing, Conversion Rate Optimization, and User Behavior Analysis
- Excellent organizational and problem-solving skills, with attention to detail
- Ability to work in a fast-paced, collaborative team environment
- Prior experience in performance marketing or growth marketing is preferred
- Bachelor's degree in Marketing, Business, or a related field is required
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