Kerkar Media
Website:
kerkarmedia.com
Job details:
Company Description Kerkar Media is a digital marketing agency focused on delivering measurable, trackable results for clients across industries. The team specializes in performance-driven campaigns that align closely with business objectives and growth targets. By combining data, creativity, and technology, Kerkar Media aims to optimize every marketing touchpoint for maximum impact. The agency offers a collaborative environment where marketing professionals can work on diverse projects and develop strong expertise in performance marketing.
Role Description This is a full-time, on-site Performance Marketer role based in Mumbai. The Performance Marketer will plan, execute, and optimize paid campaigns across channels such as search, social, and display to drive conversions and ROI. Daily activities include analyzing campaign data, adjusting bids and budgets, testing creatives and audiences, and preparing performance reports with actionable insights. The role involves collaborating with account managers, designers, and content teams to ensure cohesive messaging and efficient funnel performance. The Performance Marketer will also stay current with platform updates, industry trends, and best practices to continuously improve campaign results.
Qualifications
- Strong skills in paid media management, including planning, launching, and optimizing campaigns on platforms such as Google Ads, Meta Ads, and other major ad networks.
- Proficiency in data analysis and reporting, using tools like Google Analytics, platform dashboards, and spreadsheets to interpret performance metrics and inform decisions.
- Experience with conversion tracking, attribution, and basic funnel optimization, including landing page performance review and A/B testing.
- Solid understanding of digital marketing fundamentals, including audience segmentation, targeting, bidding strategies, and performance KPIs.
- Effective communication and collaboration skills to work with cross-functional teams and present campaign insights clearly to stakeholders.
- Ability to work on-site in Mumbai, manage multiple campaigns simultaneously, and meet deadlines in a fast-paced environment.
- Bachelor’s degree in Marketing, Business, Communications, or a related field, or equivalent practical experience.
- Prior experience in a performance marketing or digital marketing role at an agency or brand is strongly preferred.
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