HighBizz
Website:
highbizz.co
Job details:
Paid Ads Specialist (Ecommerce)
Company: HighBizz Solutions
Location: Bangalore (On-site)
Experience Required: 2+ Years
Industry: Ecommerce / Performance Marketing
About HighBizz Solutions
HighBizz Solutions is a 360-degree digital marketing and software development agency based in Bangalore. We specialize in performance marketing, ecommerce growth, branding, UI/UX, and scalable digital systems.
We are looking for a results-driven Paid Ads Specialist (Ecommerce) who understands sales psychology, revenue scaling, and marketplace growth - not just ad management.
Role Overview
As a Paid Ads Specialist, you will be responsible for planning, executing, optimizing, and scaling sales paid advertising campaigns for ecommerce brands across:
- Meta Ads (Facebook and Instagram)
- Google Ads (Search, Shopping, Performance Max, Display, YouTube)
- Marketplace Ads (Amazon Ads, Flipkart Ads, Quick Commerce etc.)
- Retargeting and full-funnel optimization
Your core objective is to increase revenue, improve ROAS, reduce customer acquisition cost, and scale campaigns profitably.
Key Responsibilities1. Performance Marketing (Ecommerce Focus)
- Plan and execute full-funnel ad strategies (Top, Middle, Bottom of Funnel)
- Launch conversion-focused campaigns for D2C brands
- Scale winning creatives and audiences
- Optimize campaigns based on ROAS, CPA, AOV, and LTV
- Manage and allocate monthly ad budgets effectively (₹50,000 to ₹10,00,000+)
2. Marketplace Advertising
- Manage Amazon Sponsored Ads (SP, SB, SD)
- Optimize Flipkart marketplace campaigns
- Monitor and improve ACOS and TACOS
- Coordinate listing optimization (keywords, images, pricing strategies)
3. Sales and Conversion Optimization
- Understand product-market fit and customer psychology
- Improve landing page conversion rates
- Conduct A/B testing for creatives, hooks, offers, and ad copies
- Analyze funnel drop-offs and identify improvement areas
4. Reporting and Strategy
- Prepare weekly and monthly performance reports
- Present scaling strategies and improvement plans
- Conduct competitor analysis
- Identify bottlenecks and implement corrective measures
Required Skills
- Minimum 2 years of hands-on experience in ecommerce paid ads
- Proven track record of scaling ecommerce revenue (with measurable results)
- Strong expertise in:
- Meta Ads Manager
- Google Ads (Search, Shopping, Performance Max)
- Amazon Ads platform
- Strong analytical and data interpretation skills
- Understanding of sales psychology and ad copy principles
- Experience managing monthly budgets of ₹10,00,000+
- Proficiency in Excel or Google Sheets
Preferred Qualifications- Experience with Indian D2C brands
- Shopify experience
- Knowledge of tracking setup (Pixel, GA4, GTM)
- Creative testing frameworks
- Marketplace SEO knowledge
- Experience working in an agency environment
Performance Metrics (KPIs)
- Return on Ad Spend (ROAS)
- Revenue growth
- Cost per acquisition (CPA)
- Conversion rate improvement
- Scaling efficiency and profitability
CompensationCompetitive salary based on experience and performance.
Application Process
Interested candidates should share:
- Updated resume
- Case studies or portfolio
- Campaign performance screenshots
Click on Apply to know more.