Growify Digital
Website:
growify.in
Job details:
Senior Associate – Performance Marketing (Meta & Google Ads) | Luxury Fashion & Couture
📍 Delhi | Full-time, On-site
About Growify Digital
Growify Digital is a performance-driven eCommerce growth agency working with India's leading luxury, couture, and fashion brands. We manage the full digital ecosystem for our clients — from Shopify development and performance marketing to social media management and order fulfillment — with a compensation model tied directly to client revenue growth. Our roster includes some of the most recognized names in Indian luxury fashion, and we're 100+ growth hackers, tech experts, and marketers strong.
About the Role
We're hiring a Performance Marketing Executive with 2–4 years' experience to run paid campaigns across our portfolio of luxury and couture fashion clients. This is an agency role, not an in-house one — you'll be managing multiple brand ad accounts at once, with Meta Ads as your primary channel and Google Ads as a core part of the mix. You'll need to move fast, context-switch across brands, and bring a genuinely hands-on comfort with both platforms.
What you'll do
- Plan, launch, and manage paid campaigns across Meta Ads and Google Ads for multiple luxury/couture fashion clients simultaneously
- Own day-to-day budget allocation and pacing across ad accounts to hit each client's ROAS and revenue targets
- Monitor and optimize live campaigns using Meta Ads Manager, Google Ads, GA4, and other analytics tools
- Run structured A/B tests on creatives, audiences, and placements to improve funnel performance
- Build client-ready performance reports and translate the data into clear, actionable recommendations
- Troubleshoot underperforming campaigns and pivot quickly based on what the data shows
- Use AI and automation tools to speed up reporting, campaign audits, and day-to-day optimization
- Coordinate with Design, Website, Sales, and Client Success teams to keep campaigns aligned with each brand's goals
- Stay ahead of platform updates on Meta and Google and test new formats/features early across accounts
What you'll need
- 2–4 years of hands-on performance marketing experience with genuine working proficiency on both Meta Ads and Google Ads
- Experience with luxury, couture, fashion, or premium D2C/eCommerce brands strongly preferred
- Comfort managing multiple ad accounts/clients at once — agency-pace experience is a strong plus
- Working proficiency with Meta Ads Manager, Google Ads, and GA4 (or similar analytics tools)
- Solid grasp of campaign structuring, audience segmentation, budget management, and bid strategies
- Ability to read data and turn it into optimization decisions — not just report on it
- Curiosity about AI and automation tools for marketing efficiency
- Bachelor's degree in Marketing, Business, Communications, or related field (or equivalent practical experience)
- Strong ownership mindset — comfortable working independently in a fast-paced, target-driven environment
- Good communication skills for cross-functional and client-facing work
Nice to have
- Prior agency experience handling multiple client accounts
- Experience with Shopify-based eCommerce brands
- Familiarity with creative testing frameworks and UGC/content-led ad strategies
Click on Apply to know more.
