Bazaar Digital - A Creative Agency
Website:
bazaardigital.in
Job details:
Company Description Bazaar Digital – A Creative Agency – is one of the largest digital services providers, offering 36+ services across IT development, digital marketing, resource augmentation, and blockchain technologies. The agency partners with clients of all sizes and budgets, tailoring solutions to fit diverse project scopes. Bazaar Digital focuses on delivering a seamless digital services experience, combining creativity, technology, and performance-driven strategy. The team is committed to building long-term client relationships through reliable service and measurable results. Applicants can expect a dynamic, growth-oriented environment with exposure to a broad range of digital projects.
Role Description The Performance Marketer will be responsible for planning, executing, and optimizing data-driven marketing campaigns across digital channels to drive measurable growth in leads, conversions, and revenue. Day-to-day responsibilities include managing paid media campaigns (such as search, social, and display), conducting A/B tests on creatives and landing pages, and monitoring performance metrics to inform ongoing optimization. The role involves collaborating with creative, content, and development teams to ensure campaigns align with brand objectives and deliver a cohesive user experience. The Performance Marketer will also prepare regular performance reports, analyze user behavior, and recommend strategies for continuous improvement. This is a full-time, on-site role based in Patna.
Qualifications
- Candidates should possess strong skills in performance marketing, including paid search, paid social, and display advertising.
- Candidates should possess skills in campaign analytics and optimization, including A/B testing, conversion rate optimization, and data interpretation.
- Candidates should possess skills in digital marketing fundamentals, such as audience targeting, funnel strategy, and marketing automation.
- Candidates should possess skills in using marketing and analytics tools (for example, Google Ads, Meta Ads Manager, Google Analytics, and related platforms).
- Candidates should possess skills in collaboration and communication, enabling effective work with creative, content, and technical teams.
- Relevant qualifications such as a bachelor’s degree in marketing, business, communications, or a related field are beneficial.
- Prior experience in a performance marketing or growth-focused role within a digital agency or similar environment is advantageous.
- An analytical mindset, attention to detail, and a willingness to learn and adapt to new tools and strategies are highly valued.
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