iTechnolabs Inc
Website:
itechnolabs.ca
Job details:
About the job
Job Title:
Performance Manager / LinkedIn Ads Runner
Job Summary:
We are looking for a skilled and result-oriented LinkedIn Ads Runner to manage and optimize LinkedIn advertising campaigns for lead generation, brand awareness, and business growth. The candidate should have hands-on experience in LinkedIn Campaign Manager, audience targeting, campaign optimization, and performance tracking.
Key Responsibilities:
- Create, manage, and optimize LinkedIn ad campaigns.
- Generate quality B2B leads through LinkedIn advertising.
- Handle Sponsored Content, Message Ads, Lead Gen Forms, and Dynamic Ads.
- Define audience targeting based on industry, job title, company size, geography, etc.
- Monitor campaign performance and improve ROI, CTR, CPL, and conversion rates.
- Conduct A/B testing for creatives, audiences, and ad copies.
- Coordinate with the design and content team for ad creatives and copy.
- Prepare daily/weekly/monthly campaign performance reports.
- Manage advertising budgets effectively.
- Stay updated with LinkedIn advertising trends and best practices.
Required Skills:
- Hands-on experience with LinkedIn Campaign Manager.
- Strong understanding of B2B lead generation.
- Knowledge of audience segmentation and retargeting.
- Experience with analytics and reporting tools.
- Good communication and analytical skills.
- Basic understanding of digital marketing funnels and CRM tools.
Preferred Qualifications:
- Bachelor’s degree in Marketing, Business, or related field.
- 3–8 years of experience in LinkedIn Ads or Performance Marketing.
- Experience in IT services, staffing, or SaaS industry is a plus.
Location:
Interested candidates can share their resume at deepa@itechnolabs.ca
Or direct DM.
Click on Apply to know more.