Altimetrik
Website:
altimetrik.com
Job details:
Role Overview
The Partner Marketing Manager will drive joint marketing initiatives with strategic technology partners to strengthen market positioning, generate demand, and build joint go-to-market programs. The role focuses on developing co-marketing campaigns, managing partner relationships, and amplifying joint solutions in the market.
Key Responsibilities
- Develop and execute joint marketing programs with strategic partners such as Salesforce, Microsoft, Amazon Web Services, Google Cloud, OpenAI , Databricks, Snowflake, etc
- Plan and run co-marketing campaigns including webinars, events, digital campaigns, and thought leadership initiatives.
- Work with partner marketing teams to promote joint solutions, success stories, and industry use cases.
- Manage partner marketing funds (MDF) and ensure effective utilization for demand generation initiatives.
- Develop joint messaging, solution positioning, and campaign assets aligned with partner priorities.
- Coordinate with internal sales, alliances, and marketing teams to support partner-led pipeline generation.
- Track campaign performance, leads, and ROI from partner marketing initiatives.
- Support partner ecosystem events, joint announcements, and market-facing initiatives.
Required Skills
- 7–10 years of experience in Partner Marketing, Alliance Marketing, or B2B Marketing in the IT services or technology industry.
- Experience working with global technology partner ecosystems.
- Strong campaign management and demand generation experience.
- Ability to collaborate with cross-functional teams including alliances, sales, and marketing.
- Strong communication and stakeholder management skills.
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