Reports to: Director
of Marketing Strategy & Creative
With a projected 1,000 cafes in the United States by 2030,
Paris Baguette is one of the fastest-growing neighborhood bakery cafés in the
world. Our vision is to reestablish the neighborhood bakery café as the heart
of the community around the world. Paris
Baguette’s mission is to bring expertly crafted baked and brewed goods through
a warm and welcoming bakery café experience that delivers joy to everyone.
If you are someone who has heart, wants to spread joy,
nourish community and is ready to rise to the occasion, we are looking for you
to join our growing team!
WHAT WE ARE HUNGRY FOR
We are seeking a Graphic
Designer who can take concepts and ideas and create visual representations, in
both print and digital mediums. The ideal candidate will have expert knowledge
of current design software and be skilled in every step of the design process,
from concept to final deliverable. Collaborating with multiple teams across the
company, the graphic designer should be able to take written or spoken ideas
and convert them into a design that connects. The successful candidate will
have a thorough understanding of branding and marketing and be able to find the
right style and layout for every project.
KNOWLEDGE AND RESPONSIBILITIES
- Translate strategic direction into high-quality design
within an established brand identity
- Develop concepts and execute original content by determining
the ideal usage of color, text, font style, imagery, and layout
- Coordinate and execute seasonal packaging updates, including
design alignment, material sourcing, and proof approval and revisions to ensure
timely and cohesive product launches
- Support photo and video shoot planning, storyboarding, execution,
intake, and organization of assets
- Execute seasonal design campaigns including print POP
materials, digital ads for paid media and other support elements as needed
- Support the social media team with creative imagery and
design needs for content and posts
- Collaborate with Integrated Marketing Manager for local
marketing initiatives and creative requests
- Continually enhance the local café portal with user friendly
creative elements to drive local marketing initiatives
- Work with cross functional teams and vendors on a wide range
of elements including web pages, presentations, programming collateral,
signage, internal communications, newsletters, and marketing materials
- Work alongside the digital team to manage PB rewards email
designs, supporting seasonal campaigns, pop up messaging, and other emails as
assigned
- Manage the design and uploading process for all project
materials, based on best practices using the Trello (or other) management
system
- Use trend intelligence and knowledge of historical and
current markets when designing and executing
- Perform other functions as needed
WHAT YOU NEED TO HAVE
- Minimum of 3-5 years’ brand design experience with design
software, including Adobe Creative Suite
- Degree in graphic design
- Restaurant/QSR or F&B industry experience preferred
- Diverse portfolio of skills and experience, including depth
of knowledge in artwork production and pre-press, photography and graphic
design principles & processes
- Excellent communication and presentation skills
- Organizational and time-management skills for meeting
deadlines in a fast-paced environment
- Desire to continue building skill set with education and
training
- Natural collaborator, proactive, solutions-oriented
- Strong organizational and communication skills with the
ability to effectively balance priorities and deliver results in a fast-paced,
ever-changing, and highly entrepreneurial environment.
- Feedback is a gift! Ability to provide constructive feedback
and recognition to every member of the organization, along with Franchisees, to
ensure we have an open and transparent culture of high-performance standards.
- High emotional intelligence with the ability to work with,
and support diverse teams by being highly empathetic, intuitive, self-motivated,
and driven.
- Teams Win! Must be a team player who fosters a collaborative
and engaged teamwork environment.
- Being a Brand Ambassador, with an excellent knowledge of and
commitment to Paris Baguette’s Mission, Vision, Brand Values and Culture.
SWEET BENEFITS
- Competitive compensation
- Free Cake for your Birthday
- Medical, Dental, Vision benefits
- 401K Retirement Plan
- Paid time off, paid Holidays
- High Performance Culture