ANTS Digital Pvt. Ltd.
Website:
antsdigital.in
Job details:
Company Description
ANTS Digital Pvt. Ltd. is a rapidly growing integrated digital marketing agency with operations in India and Dubai. With over a decade of experience, we have supported 250+ brands across various industries as trusted growth partners. Our expertise spans full-stack digital and tech solutions, SEO and performance marketing, lead generation campaigns, creative films, brand storytelling, social media management, and online reputation management (ORM). We are driven by a passion for excellence and a commitment to crafting campaigns that not only reach audiences but resonate deeply. Join us in shaping the digital future of brands through innovation, creativity, and performance.
Job Title: Paid Performance Specialist – Q-CommerceLocation: Gurugram (On-site)
Experience: 2–4 years
About the RoleWe are looking for a results-driven Paid Performance Specialist with experience in Quick Commerce (Q-Commerce) platforms. The ideal candidate will be responsible for planning, executing, and optimizing paid campaigns to drive sales, customer acquisition, and ROI across rapid-delivery platforms.
Key Responsibilities- Plan, execute, and optimize paid campaigns across Q-commerce platforms (e.g., Blinkit, Zepto, Instamart)
- Manage performance marketing channels including Google Ads, Meta Ads, and marketplace ads
- Monitor campaign performance, analyze data, and optimize for ROI, ROAS, and CAC
- Coordinate with internal teams (content, design, category) to improve campaign effectiveness
- Track and report KPIs, prepare performance reports, and provide actionable insights
- Manage budgets efficiently and scale campaigns based on performance
- Stay updated with Q-commerce trends, platform updates, and competitor strategies
Requirements- 2–4 years of experience in performance marketing, preferably in Q-commerce or e-commerce
- Hands-on experience with Google Ads, Meta Ads, and marketplace advertising
- Strong analytical skills with proficiency in tools like Google Analytics, Excel, or similar
- Understanding of customer acquisition, retention, and funnel optimization
- Ability to work in a fast-paced, data-driven environment
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