RDS Digital
Website:
rdsdigital.in
Job details:
Company Description RDS Digital is a creative digital marketing agency based in Bengaluru, India, dedicated to helping startups grow their digital presence. The team focuses on building effective digital strategies that deliver strong results with a clear emphasis on return on investment. Guided by the motto “As you grow, we grow,” RDS Digital works closely with clients to understand their requirements and goals. The agency specializes in generating high-quality traffic, converting visitors into leads, and helping brands gain sustained traction and audience growth.
Role Description The Paid Media Executive role is a full-time, on-site position based in Bengaluru. This role involves planning, executing, and optimizing paid media campaigns across digital platforms to drive traffic, leads, and conversions. The Paid Media Executive will manage campaign budgets, monitor performance metrics, and produce reports with insights and recommendations. Day-to-day tasks include collaborating with internal teams to align paid media strategies with overall marketing objectives, conducting keyword and audience research, and testing different creatives and ad formats. The role also requires staying updated on industry trends, platform changes, and best practices to continuously improve campaign results.
Qualifications
- Strong media planning skills with experience in managing paid campaigns and budgets across digital channels.
- Proficiency in social media marketing and Social Media Optimization (SMO) to drive engagement and conversions.
- Effective communication and writing skills for clear reporting, stakeholder updates, and ad copy development.
- Hands-on experience with advertising platforms such as Meta Ads, Google Ads, and other major networks is preferred.
- Ability to analyze campaign data, interpret metrics, and use insights to optimize performance.
- Detail-oriented, organized, and able to manage multiple campaigns and deadlines simultaneously.
- Relevant bachelor’s degree in marketing, business, communications, or a related field is beneficial.
- Prior experience in a digital marketing agency or startup environment is an advantage.
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