COMPANY OVERVIEW:
NuCO2 is the Leading provider of certified beverage grade carbon dioxide and draught beer grade nitrogen, providing continuous service to more than 150,000 customer locations and carbonating millions of beverages every day in the food service and hospitality industries. With nearly 1,200 employees in over 150 locations across the United States, we believe using the finest ingredients is essential to serving the best beverages. Safety is our top priority and NuCO2 is defined by it. We provide a best-in-class safety program, and our safety equipment complies with national and international safety standards.
POSITION SUMMARY:
This role is responsible for driving strategic sales growth, expanding key partnerships, and leading high-performing field sales teams to exceed revenue and profitability targets. The position focuses on securing new business, increasing penetration within existing accounts, and optimizing lead and referral channels, while also serving as a key escalation point for customer needs. The leader will coach and develop sales management, oversee forecasting and performance reporting, and play a critical role in launching new products and services. Success in this role requires a results-driven, financially savvy sales executive with strong leadership, relationship-building, and negotiation skills, ideally within the food service or hospitality industry.
ESSENTIAL DUTIES AND RESPONSIBILITIES:
- Drive execution of business growth objectives by securing new customer agreements, expanding organic sales, and increasing product penetration within the existing non-managed customer base.
- Build and strengthen relationships with key leadership across existing national networking partners while identifying and developing new strategic partnerships.
- Oversee the development, optimization, and execution of the lead and referral management platform.
- Lead team performance by establishing clear expectations, driving accountability, and consistently exceeding departmental goals aligned with the company’s financial plan.
- Manage, develop, and scale the Field Sales target account program to maximize revenue opportunities.
- Deliver accurate and timely forecasts for revenue, bookings, and customer activations on a monthly and quarterly basis.
- Serve as the primary escalation point for internal and external customer issues, ensuring timely, professional, and effective resolution.
- Coach and develop Sales Managers on complex contract negotiations; ensure consistent coaching cascades to Territory Sales Managers.
- Consistently exceed targets related to new contract bookings, customer activation, revenue growth, operating profit, and issue resolution.
- Lead successful launches of new products and services across the organization.
- Provide comprehensive performance reporting and forecasting on a monthly, quarterly, and annual basis.
- Support the development of training curriculum for new products and services.
QUALIFICATIONS:
- Bachelor’s degree required in Business Administration, Marketing, or a related field preferred.
- Minimum of 5 years of leadership/management experience.
- Minimum of 10 years of outside sales experience, preferably within the food service or hospitality industry.
- Proven, strategic sales leader with experience in business-to-business sales; food service or hospitality industry experience preferred.
- Demonstrated success in recruiting, building, and developing high-performing teams, with a strong track record of talent identification and retention.
- Strong ability to interpret, analyze, and negotiate customer contracts.
- Results-driven leader with a history of exceeding sales targets and delivering measurable business impact.
- Excellent negotiation, communication, and problem-solving skills.
- Strong financial acumen with the ability to influence investment and spending decisions.
- Exceptional analytical, planning, and organizational capabilities.
- Willingness and ability to travel as required up to 25%
In exchange for your contributions to the organization, NuCO2 provides employees with a full benefit package to include medical, dental, vision and prescription, matching 401K savings, paid time off, opportunities for educational and professional development., and much more.
Build your future with us while making an impact every day!
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, age, disability, protected veteran status, pregnancy, sexual orientation, gender identity or expression, or any other reason prohibited by applicable law.