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Sales Enablement Associate

Min Experience

2 years

Location

Bengaluru, Karnataka, India

JobType

full-time

About the job

Info This job is sourced from a job board

About the role

As a Sales Development Representative (SDR) at Nuclei, you will play a critical role in building and qualifying our sales pipeline. Your primary responsibility will be to drive demand generation for our B2B offerings, specifically targeting banks and Telcos.


This role sits at the intersection of marketing, sales, and research—requiring structured outreach, thoughtful personalization, and early customer interaction.

Markets: India, Middle East & Europe

What You’ll Do

  • Execute demand generation and sales development campaigns across:

  • Email outreach and marketing email campaigns

  • LinkedIn campaigns and direct outreach

  • WhatsApp outreach where relevant and compliant

  • Conduct basic account-based research on:

    • Banks, fintechs, and enterprises we work with

    • Key personas (digital heads, product leaders, partnerships, innovation teams)

    • Ongoing initiatives, priorities, and potential use cases

  • Personalize outreach messaging based on research and context

  • Generate qualified leads and schedule discovery conversations for the sales team

  • Maintain accurate lead and activity tracking in CRM (status, notes, follow-ups)

  • Collaborate closely with sales, product, and leadership teams to refine outreach strategy and messaging


Who You Are

  • 2–5 years of experience in B2B sales development, demand generation, or lead generation

  • Hands-on experience with email campaigns, LinkedIn outreach, and structured follow-ups

  • Strong written and verbal communication skills

  • Comfortable researching enterprises and tailoring conversations accordingly

  • Organized, process-driven, and disciplined with CRM hygiene

  • Curious mindset and willingness to learn about banking, fintech, and ecosystem-based products


Why Join Nuclei

  • Work directly with banks across India, the Middle East, and Europe

  • Gain exposure to enterprise B2B Enterprise sales cycles early in your career

  • Operate in a fast-growing fintech environment with real ownership and impact

  • Learn how demand converts into enterprise deals from start to finish

  • Opportunity to grow into Sales, Account Management, Partnerships, or Growth roles

About the company

At Nuclei, our mission is to empower enterprises and help them transform the way they engage with their customers digitally. Today, each organization is competing with new-age consumer tech companies in capturing their customer’s imagination. Nuclei’s products help them to engage deeply with their customers and embed themselves in their lifestyle. We have three major products. Arise - Platform which enables our clients to bundle their services with various 3rd party products/services and offer them as a subscription product to their customers. For eg. Bundle together banking services with Netflix, Amazon Prime, Spotify, or E-commerce subscriptions, and deliver a cross-vertical subscription product. Marketplace - Helps our clients to become a Super-app and enable their customers to book travel, order food & grocery, pay bills, etc. directly from their mobile app Card Stack - Enables our client to quickly launch a wide range of digital functionalities built around credit, debit, or pre-paid card instruments across Acquire, Manage, Use and Engage verticals. Nuclei is currently operating with multiple banks across India, UAE, KSA, Singapore, and the rest of Asia.

Skills

CRM
LinkedIn
Email marketing tools
WhatsApp