White Horse Manpower
Website:
whitehorsemanpower.in
Job details:
Company Description White Horse Manpower Consultancy Pvt. Ltd. is a growth-focused talent acquisition firm headquartered in Bangalore, India, with an expanding presence in Dubai, UAE. Established in 2007, the company provides end-to-end recruitment solutions across technology, banking and financial services, BPO/BPM/KPO/LPO, ITES, engineering, and corporate support functions. As a trusted partner to several Fortune 500 organizations, White Horse Manpower has strong expertise in BPO/BPM and banking domains, while actively expanding into digital and international hiring markets. With operations spanning India and Dubai, the firm connects skilled professionals with leading global organizations. Its mission is to bridge the gap between talent and opportunity by delivering the right talent to the right organization at the right time.
Role Description The Product Marketing & Business Development Manager – NEXORA | ATS & Workforce Management SaaS will lead go-to-market initiatives, positioning and messaging for NEXORA’s ATS and workforce management solutions. This full-time, on-site role based in Bengaluru involves conducting market and competitive analysis, defining target segments, and developing product marketing strategies to drive customer acquisition and revenue growth. The role includes building and managing client relationships, developing and executing business development plans, and collaborating with sales teams to create pitches, proposals, and pricing strategies. The manager will work closely with product management to align roadmap and features with market needs, support product launches, and create sales enablement materials such as case studies, presentations, and digital content. Day-to-day responsibilities also involve tracking performance metrics, optimizing campaigns, and providing regular reporting to leadership on pipeline, conversion, and market opportunities.
Qualifications
- Ability to perform Market Analysis and Business Planning to identify opportunities, define strategies, and support data-driven decision-making.
- Strong Account Management and Sales skills to build relationships, manage key clients, and drive new business for ATS and workforce management solutions.
- Experience in Product Management, particularly in SaaS, HR tech, ATS, or workforce management platforms, with the ability to translate customer needs into product requirements.
- Proven experience in product marketing, go-to-market strategy, and B2B demand generation, ideally within technology or SaaS environments.
- Excellent communication, presentation, and negotiation skills, with the ability to engage stakeholders at multiple levels.
- Strong analytical and problem-solving abilities, with proficiency in using CRM and marketing tools to manage pipelines and campaigns.
- Bachelor’s degree in Business, Marketing, Engineering, or a related field; an MBA or equivalent postgraduate qualification is an advantage.
- Experience working with recruitment, HR tech, or talent acquisition solutions and familiarity with enterprise and mid-market client dynamics.
Product Marketing & Business Development Manager – NEXORA | ATS & Workforce Management SaaS | 3–8 Years | Bengaluru / Hyderabad / Remote
Job Description
Company: White Horse Manpower Consultancy Pvt. Ltd.
Product: NEXORA – ATS & Workforce Management SaaS
Location: Bengaluru / Hyderabad / Remote
Experience: 3–8 Years
We are looking for a Product Marketing & Business Development Manager to drive the market positioning, demand generation, customer acquisition and business growth of NEXORA, our ATS & Workforce Management SaaS platform.
Key Responsibilities
- Develop and execute product marketing strategies for NEXORA.
- Identify and target potential B2B customers, HR teams, recruitment agencies and organizations with workforce management requirements.
- Generate and qualify leads through LinkedIn, email campaigns, networking, outbound prospecting and digital channels.
- Build and manage the sales pipeline from lead generation through conversion.
- Conduct product demonstrations and clearly communicate NEXORA's business value.
- Develop sales presentations, product collateral, campaigns and marketing content.
- Understand customer pain points and position NEXORA as a solution for recruitment, ATS and workforce management challenges.
- Conduct market and competitor research to identify new opportunities.
- Build relationships with decision-makers such as HR Heads, Talent Acquisition Heads, Recruitment Heads, HR Managers and Business Owners.
- Coordinate with product and technology teams to communicate customer feedback and market requirements.
- Track business development metrics, conversion rates and revenue opportunities.
- Support customer onboarding, relationship management and upselling opportunities.
Required Skills
- 3–8 years of experience in B2B SaaS, Product Marketing, Business Development or Technology Sales.
- Strong understanding of SaaS sales and B2B customer acquisition.
- Experience in lead generation, prospecting, product presentations and sales conversion.
- Excellent communication, presentation and negotiation skills.
- Ability to understand technology products and explain their business benefits.
- Strong networking and relationship-building skills.
- Target-oriented with a strong business development mindset.
- Experience selling HR Tech / Recruitment Tech / ATS / Workforce Management / SaaS products will be highly preferred.
Apply: linkedinprofileswhmc@gmail.com
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