Novio NextGen Challenge

About the live project ✔️ understand the growing world of fintech & digital payments ✔️ conduct market research to enhance product – customer fit ✔️ learn, implement and track practical skills in social media marketing 1: Brand briefing ✔️ download our brand introduction Kit (PDF/video). Download Here. ✔️ understand about novio App – Indias emerging financial services platform ✔️ learn about product: SBM RuPay Credilio secured credit card 2: Primary market research (mandatory) Tasks: ✔️ conduct research with 10–15 respondents (students and minimum 2–3 selfemployed individuals). ✔️ use the provided Google Form with 15–20 curated questions focused on: Link: https://forms.gle/DgtE4R9v64jaEXhG7 3: Content creation challenge Platform: IG/FB reels (max:90 sec), YouTube shorts (max: 3 mins) Theme:create a short video on SBM RuPay secured credit card What to do: ✔️create 1 reel/post (Brand Guidelines) ✔️Tag (Brand Instagram handle) in your post/reel ✔️Use your unique novio campaign link in the caption Engagement metrics to track (views, likes, comments..etc) Hash tags to be used - #Rupaycreditcard, #StudentSavings, #SmartSpendWithSBM, #UPICreditCard, #CollegeLifeHacks, #BudgetFriendlyCard, #CreditCardForStudents, #HowToSaveMoneyAsAStudent, #FinancialFreedomStartsNow, #SecuredCreditCardIndia, #Novio Also, use tag @novio( https://www.instagram.com/novio.lifestyle ) and use location hashtags like #DelhiStudents, #MumbaiCollegeLife, etc. Completion rewards ✔️digital certificate for all participants ✔️recognition as verified campus micro-influencer ✔️3 month paid internship as novio campus ambassador for top performers. ✔️potential paid social media campaigns for selected students

Novio by Credilio Financial Services Novio, launched by Credilio Financial Services, is a new-age financial app built to make credit access easy, safe, and rewarding for every Indian — especially for students, self-employed, and homemakers who are often left out of the traditional credit system. Whether you've never owned a credit card before or don't have an income proof or credit history — Novio has got your back. What Makes Novio Special for Students? In India, most students struggle to get a credit card due to no income or credit history. But with Novio, you don't need either. You can start building your financial profile from college itself, so by the time you graduate – you're already ahead! You can start building your credit score while still in college. Enjoy premium lifestyle benefits (shopping, food, entertainment) even without a salary. Experience your first credit card with zero stress and full control. Gain real-world financial experience — smart spending, budgeting & rewards.