Vertigo Media
Website:
vertigomediaperformance.com
Job details:
About the job
Vertigo Media is hiring a Native Ads Media Buyer — Taboola, Outbrain, MGID | Ecuador | Full-time
Are you based in India with hands-on experience generating B2C leads through Taboola, Outbrain and/or MGID? We are looking for a full-time Media Buyer to create, set up and optimise our native advertising campaigns.
Founded in 2008, Vertigo Media is a digital marketing agency specialising in B2C lead generation. We support advertisers across sectors including insurance, telecommunications, energy and home improvement.
Your responsibilities
- Create, set up and manage campaigns on Taboola, Outbrain and/or MGID.
- Optimise budgets to meet acquisition cost, lead quality and profitability targets.
- Develop and test advertising angles, headlines and visuals tailored to target audiences.
- Create and improve pre-landing pages and conversion funnels in collaboration with our teams.
- Check conversion tracking and analyse performance throughout the funnel, from click to qualified lead.
- Run structured tests and progressively scale successful campaigns while maintaining performance.
- Respond quickly to changes in performance and share clear, actionable recommendations.
What we’re looking for
- Hands-on media buying experience with Taboola, Outbrain and/or MGID, ideally in B2C lead generation.
- A strong understanding of acquisition metrics: CTR, CPC, conversion rate, CPL and cost per qualified lead.
- The ability to assess lead quality and value to the advertiser, alongside lead volume.
- Confidence with tracking, analytics tools, and testing landing pages and creatives.
- Strong analytical skills, disciplined budget management and a structured approach to testing.
- Responsiveness, ownership and clear, regular communication.
- Creativity in developing new advertising angles, with attention to platform policies and transparent messaging.
A plus: experience with other acquisition platforms, such as Meta Ads, Google Ads or TikTok Ads.
Interested?
Send us your CV or LinkedIn profile by direct message, along with a few brief bullet points covering:
- The platforms you have worked with;
- The sectors and markets you have targeted;
- The budgets you have managed and results achieved, with context and without confidential information;
- Your experience creating pre-landing pages;
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Click on Apply to know more.
