About the role
Responsibilities:
Develop an understanding of key business drivers and metrics for Marketing
Building templates, dashboards in Excel/Google Sheet/PowerBI for operational and management reporting
Statistical and Analytical Models and methods for data analysis related to all Marketing initiatives
Perform data extraction, ad-hoc analysis and provide relevant insights to the team
Setting up data bank for historical/current trends
Business analysis and understanding to highlight key lead indicators
Skills:
Strong database concepts and experience in SQL – can convert any business requirement into a SQL statement
Expertise in Excel, PowerBI
Working experience in R, Python, Tableau, Datastudio is a good to have
Experience of working in an analytics role in marketing function is a plus but not mandatory
Quick learner and able to work in dynamic work environment
Team player and comfortable in collaborating with people from multiple disciplines
Qualifications:
Bachelors in Engineering, Computer Science, Math, Statistics, or related discipline from a reputed institute
2+ years of experience in working on data analysis and reporting/business intelligence systems
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