POSITION SUMMARY
The Product Manager will be responsible for driving product strategy, scoping key features of product families, product development priorities and product release plans as it relates to the assigned product families. The position will be responsible for owning identity. This position will be responsible for innovative electronic products and requires close interaction with development, key customers, sales, and product marketing.
ESSENTIAL FUNCTIONS
- Gain a deep understanding of customer experience, identify, and fill product gaps and generate new ideas that grow market share, improve customer experience and drive growth. Develop a clear market product strategy, along with creating a detailed product roadmap that outlines the key milestones, features, and enhancements. Continuously refine and adjust the roadmap based on changing marketing dynamics and customer feedback.
- Create buy-ins for the product vision both internally and with key external partners. Scope and prioritize activities based on business and customer impact. Translate product strategy into detailed requirements and prototypes. Develop product pricing and positioning strategies. Evaluate promotional plans to ensure that they are consistent with product line strategy and that the message is effectively conveyed. Drive product launches including working with marketing team, executives, and other product management team members.
- Work closely with executive leadership, project management, engineering, design, sales, marketing, and other cross-functional teams to deliver quick time-to-market and optimize resources. Ensure seamless execution of the product roadmap.
- Collaborate with UX Designers, developers, and other Product Managers to design user interfaces for installation, commissioning, and runtime use. Lead product development of user-friendly and visually appealing product interfaces.
- Collaborate with the Sales Team to develop effective sales tools, training materials, and product documentation. Provide support during customer meetings and demonstrations to showcase product features and benefits.
- Act as a product evangelist to build awareness and understanding. Build and maintain strong relationships with key customers and industry partners within the company network. Represent the company by visiting customers to solicit feedback on company products and services.
- Define key performance indicators (KPIs) for measuring product success within the company brand. Regularly analyze product performance against KPIs, gather user feedback, and identify areas for improvement. Use data-driven insights to iterate on products and enhance their value.