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Programmatic Trader- with Search and Social

Min Experience

3 years

Location

Mumbai

JobType

full-time

About the job

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About the role

We are looking for a talented and results-driven individual to fill the role of Trader. The successful candidate will be responsible for managing and optimizing Facebook Ads and Google Ads campaigns to meet our clients' objectives. The ideal candidate should have a strong background in digital advertising, with hands-on experience in campaign management, optimization, and performance analysis. Key Responsibilities: Develop and execute digital advertising strategies across Facebook Ads and Google Ads platforms. Create, manage, and optimize campaigns to achieve key performance metrics, including but not limited to ROAS, CPA, and CTR. Conduct keyword research, ad copywriting, and A/B testing to improve campaign performance. Monitor campaign performance, analyze data, and provide actionable insights and recommendations for optimization. Collaborate with cross-functional teams to ensure alignment with client objectives and overall digital marketing strategies. Stay up-to-date with industry trends, best practices, and platform updates to continually enhance campaign performance.

About the company

MiQ is the leading marketing intelligence company with technology and people that help businesses win. We are experts at ingesting large amounts of data, modelling data to convert into insights and then actioning these insights through a variety of products and services. Our People have an endearing and unique quality that sets them apart from the rest and that is why our product inspires. Our People make the difference and our values make the people. In short, MiQ make data valuable, insightful, and intelligent, which helps clients engage customers, grow sales and generate revenue. MiQ offers its clients products and services across Media (which is their programmatic managed media offering), Analytics (custom engineering and data science solutions for business challenges in digital marketing space) and Technology (technology and analytics capabilities geared for their customers use). We enjoy a 97% client retention rate globally across brands such as Walmart, Barclaycard and Ford. MiQ was built 10 years ago by Gurman Hundal and Lee Puri, with its original base in London, UK. Remaining a self-funded business, the company has now grown to over 800 employees, with 15 global offices covering 4 continents. Our business vision is to empower the marketing divisions with the relevant insights so that they can shape the overall business strategy. It is for this reason MiQ has very exciting and realistic growth expectations over the coming years. It's a great opportunity to work across a global business while becoming a key contributor within a growing, winning organization.

Skills

facebook ads
google ads