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Product Marketing Manager (New York)

Min Experience

2 years

Location

New York

JobType

Full-time

About the job

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About the role

Merkle Science is a software company that offers predictive crypto risk and intelligence platforms for businesses and government agencies. The Product Marketing Manager will focus on establishing the company as a thought leader in the US market, enabling the sales team to meet revenue targets, and leading strategies for market expansion. Key objectives include establishing Merkle Science as a thought leader in the US market and enabling the sales team to meet revenue targets Working closely with the sales team to identify core value proposition and differentiators and creating a strategy to communicate it at scale to potential customers Lead strategy for US market expansion by building on product messaging to set new products apart from others in the market to give Merkle a unique selling point Work across multiple channels to communicate Merkle Science's value proposition and differentiators in the competitive market. Create sales tools and content such as case studies, videos, website copy and blog posts Collaborate with cross-functional teams for market research, user testing and interviews to discover market opportunities Coordinate closely with product management and engineering teams to determine product roadmap and establish go-to-market strategy for products Establish and iterate on go-to-market strategy to reach revenue targets Will manage his/her own team of designers and marketers.

About the company

Merkle Science is a software company that offers predictive crypto risk and intelligence platforms for businesses and government agencies.

Skills

Marketing
Product
Compliance
Finance
Blockchain
Analytical problem solving
Quantitative analysis
Dashboard development
Reporting tools
Stakeholder management
Creative narrative development
Entrepreneurial approach
Project management
Cross-functional collaboration