PANDA eCommerce eNablers
Website:
pandaece.com
Job details:
Company Description
PANDAeCe specializes in delivering tailored digital marketing and eCommerce solutions designed to boost brand visibility and drive audience engagement. From SEO and PPC campaigns to social media management and content marketing, we focus on elevating our clients' online presence. Our data-driven approach leverages advanced analytics tools to track and optimize user behavior, ensuring continuous improvement. We are dedicated to transforming online stores into thriving eCommerce hubs with measurable results.
Role Description
This is a full-time hybrid role for a Media Buying Manager, based in Bengaluru South, with opportunities for remote work. The Media Buying Manager will be responsible for planning, executing, and optimizing media buying strategies across various digital platforms. Daily responsibilities include negotiating with media vendors, analyzing campaign performance, ensuring cost-efficient media purchases, and aligning campaign efforts with overarching marketing objectives.
Qualifications
- Strong knowledge of Media Buying, including planning, negotiation, and execution skills across multiple ad platforms
- Experience with Campaign Optimization and Analytics tools to improve performance and ROI
- Proficiency in Budget Management and Cost Analysis to ensure efficient allocation of resources
- Familiarity with Digital Marketing concepts such as programmatic buying, retargeting, and audience segmentation
- Excellent Communication, Collaboration, and Vendor Management skills
- Knowledge of the eCommerce market trends and prior experience in eCommerce campaigns is a plus
- A bachelor's degree in Marketing, Advertising, Business, or a related field is preferred
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