Botup Technologies Pvt Ltd
Website:
botup.in
Job details:
We are looking for a highly analytical and experienced
Senior Media Buyer specializing in
Search Arbitrage (AFS / RSOC) utilizing
Meta Ads (Facebook/Instagram).
The ideal candidate will have a proven track record of managing high-volume media buying budgets, optimizing CTR/CPC metrics on Facebook, and maximizing margins through native/search monetization feeds.
Key Responsibilities
- Campaign Execution & Scaling: Launch, manage, and scale high-volume Meta Ads campaigns targeting Tier-1 geographies specifically for Search Arbitrage funnels.
- Arbitrage ROI Optimization: Continuously monitor and optimize real-time Facebook ad spends against incoming feed revenue (AFS/RSOC) to ensure highly profitable campaigns.
- Ad Creative & Angle Testing: Conceptualize and deploy heavy volumes of click-worthy, compliant static and video ad creatives optimized for search feed keywords.
- Compliance & Risk Management: Navigate strict Meta Ads policies seamlessly to maintain ad account longevity while running aggressive arbitrage flows.
Requirements & Technical Skillset
- Experience: 2-4+ years of hands-on media buying experience strictly focused on Search Arbitrage (AFS/RSOC via Google/Yahoo/Bing feeds) using Meta Ads.
- Data Driven: Mastery over calculating exact EPC (Earnings Per Click) vs CPC (Cost Per Click) discrepancies and working under data-heavy tracking environments.
- Tool Familiarity: Strong understanding of advanced traffic tracking parameters, postback mappings, and standard cloaking/filtering frameworks (if applicable).
- Budget Management: Proven ability to manage large scales of daily ad spends efficiently while maintaining consistent revenue targets.
Skills: search,media buying,arbitrage,afs,facebook
Click on Apply to know more.