Digi8 Marketing Inc.
Website:
digi8.co
Job details:
We are looking for a highly skilled Media Buyer who has hands-on experience managing paid advertising campaigns across multiple platforms including Facebook, TikTok, Google Ads, and Taboola.
The ideal candidate should have strong expertise in lead generation, search arbitrage, and eCommerce sales, and be capable of scaling campaigns profitably.
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🎯 Key Responsibilities:
• Plan, launch, and optimize paid campaigns on:
• Facebook Ads
• TikTok Ads
• Google Ads (Search, Display, YouTube)
• Taboola / Native Ads
• Generate high-quality leads in niches like:
• Finance (loans, insurance, etc.)
• Local services
• Other lead gen verticals
• Manage and scale search arbitrage campaigns (RSOC / feed-based traffic)
• Run and optimize eCommerce campaigns (Shopify / product-based funnels)
• Analyze key metrics:
• CPL (Cost Per Lead)
• CPA (Cost Per Acquisition)
• ROAS (Return on Ad Spend)
• EPC / EPL
• Perform A/B testing:
• Creatives (images/videos)
• Landing pages / funnels
• Ad copy & hooks
• Optimize funnels to improve conversion rates
• Track performance using tools like:
• Pixels & Conversion APIs
• S2S tracking (RedTrack, Voluum, etc.)
Click on Apply to know more.